Proactively identify, engage, and nurture potential partners to create a diverse pipeline that supports loyalty program growth and aligns with strategic business objectives
Develop and negotiate partnership agreements that align with business objectives and optimize revenue potential, while collaborating with internal and external stakeholders to ensure comprehensive review and alignment
Work closely with partners to develop and execute integrated marketing strategies that leverage strengths from both sides, ensuring mutual goals are met and maximizing program impact
Collaborate with partners to identify and finalize marketing collateral requirements, while liaising with internal stakeholders to ensure the timely execution and delivery of materials
Collaborate with finance and analytics teams to track program profitability and identify growth opportunities
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