:

- Lead the marketing function for L&T product range.

- Champion and lead the product (offer) lifecycle end-to-end, ensuring new and existing product (offer) success and localization of global offers and marketing campaigns to the Gulf market.

- Develop an effective marketing mix - product, price, place, promotion - to roll out new offers.

- Go-to-market strategies using STP - segment, targeting, positioning - approach to deliver unique value propositions to targeted personas and achieve competitive advantage.

- Define price positioning strategies, launch strategy, channel development and customer journey.

- Closely work with various cross-functional teams and organisations including channel leaders and Sales to identify offer needs, gaps, and opportunities to build strong value propositions.

- Understand market trends, technology landscape, competitors\xe2\x80\x99 landscape, industry and country specific codes & standards cycles.

- Responsible for product performance with targets on revenue, cost & margin with main target goal of enabling profitable growth.

- Work closely with marketing functions (Marcom, Channel Marketing, Line of Business teams) for a successful marketing and launch plan, and to develop marketing assets like videos, sales pitch, sales tools, print and digital marketing tools, PR, social media, customer testimonials and other literature.

- Train different entity actors (sales, business development, external customers, customer care center (CCC) teams) to align the understanding of product and offer.

- Be the spokesperson for the L&T offer for internal and external stakeholders on strategy, best practices, product and operational updates, customer challenges & solutions, customer benefits & results, market and competitive intelligence, marketing & communication, new offer updates, business update.

Qualifications:

• Engineering Bachelor\xe2\x80\x99s degree Owner.

• 5 years of experience in commercial field.

• The ability to work in a team.

• Strong marketing background.

Why us?

Schneider Electric is leading the digital transformation of energy management and automation. Our technologies enable the world to use energy in a safe, efficient and sustainable manner. We strive to promote a global economy that is both ecologically viable and highly productive.

\xe2\x82\xac25.7bn global revenue

137 000+ employees in 100+ countries

45% of revenue from IoT

5% of revenue devoted for R&D

You must submit an online application to be considered for any position with us. This position will be posted until filled

It is the policy of Schneider Electric to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct. Concerning agencies: Schneider Electric does not accept unsolicited resumes and will not be responsible for fees related to such.

Schneider Electric