Build and maintain strong relationships with journalists, bloggers, and media outlets.
Develop media strategies aligned with the brand's goals and messaging.
Write and distribute press releases, media kits, and official statements.
Organize press conferences, media briefings, and interviews with key spokespeople.
Monitor media coverage and prepare detailed reports for senior leadership.
Address media inquiries professionally and promptly to ensure accurate reporting.
Coordinate with internal departments to gather content for external communications.
Manage crisis communications and help shape public narratives during sensitive events.
Evaluate the effectiveness of media campaigns and adjust strategies accordingly.
Stay updated on industry news, trends, and competitor media activities.
Job Profile
Bachelor's degree in Public Relations, Communications, Journalism, or related field.
Minimum 3-5 years of experience in media relations, PR, or a similar role.
Excellent writing, editing, and presentation skills.
Strong media contacts and proven ability to secure press coverage.
Confident under pressure, with the ability to manage crises and deadlines.
Familiarity with media monitoring tools and analytics platforms.
* Creative thinker with strong organizational and project management abilities.
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