Job Description

Location
Lusail, Qatar
Experience

Job Type
Outsourcing



Classification: Internal


Job Title: MarTech Specialist


Type: Full-time


Department: Marketing / Digital Experience


About the Role


We're looking for a tech-savvy and data-driven MarTech Specialist to join our marketing team and optimize how we attract, engage, and convert audiences. You'll be the linchpin between marketing strategy and technology executionresponsible for managing marketing platforms, streamlining campaign workflows, and turning customer data into actionable insights. If you thrive in fast-paced environments and love using technology to amplify brand impact, this role is for you.


Key Responsibilities


Implement and maintain marketing technology tools including Customer Engagement Platform, automation platforms, analytics systems, and personalization software


Collaborate with cross-functional teams to integrate MarTech solutions with broader digital ecosystems


Analyze mobile apps performance and marketing funnel metrics to optimize ROI


Provide support and training for marketing platforms across the organization


Create dashboards and data visualizations that communicate mobile apps effectiveness


Ensure data hygiene and compliance with relevant privacy regulations (e.g., GDPR, CCPA)


Stay updated on industry trends and evaluate emerging MarTech solutions


Requirements


Proven experience in marketing technology implementation, Customer Engagement Platform, CRM systems, and automation platforms (e.g., Salesforce, HubSpot, Marketo)


Strong analytical skills and proficiency in tools like Google Analytics, Tableau, or Power BI


Familiarity with APIs, webhooks, and integration methods


Clear communication and documentation skills for cross-functional collaboration


Bachelor's degree in Marketing, Information Systems, or a related field


Preferred Qualifications


Certification in MarTech platforms (e.g., Salesforce Admin, HubSpot Inbound)


Experience with CDPs (Customer Data Platforms) and DMPs


Knowledge of SEO, SEM, and digital advertising platforms


Understanding of data governance and consent management












Skills
Analytical Skill, Cpa, Cro, Marketing, Data Visualization, Hubs, Technology Tools, Insight, Salesforce, Tableau, Compliance, Advertising, Power Bi, Google Analytics, Workflow, Marketing Strategy, Martech, Documentation, Seo, Trends, Strong Analytical