Marketing Specialist With Experiences In Home Care

Abu Dhabi, United Arab Emirates

Job Description

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Overview:
We are Urgently seeking a dynamic and results-driven Marketing Specialist to join our team at Innogenz Home Health Care Center. As a Marketing Specialist, you will play a crucial role in developing and implementing strategic marketing initiatives to promote our home health care services. The ideal candidate will have a strong background in healthcare marketing, exceptional communication skills, and a proven track record of executing successful marketing campaigns. Responsibilities: Develop and Implement Marketing Strategies:
  • Collaborate with the management team to create comprehensive marketing strategies that align with the goals and mission of the Home Health Care Center.
  • Identify target audiences and develop tailored marketing campaigns to effectively reach and engage potential clients.
Digital Marketing:
  • Manage the organization\'s online presence, including the website and social media platforms.
  • Create and curate relevant and engaging content to enhance brand awareness and attract new clients.
  • Utilize digital marketing tools, SEO, and analytics to optimize online campaigns.
Community Engagement:
  • Build and maintain relationships with local healthcare providers, community organizations, and referral sources.
  • Organize and participate in community events, health fairs, and workshops to increase visibility and educate the community about our home health care services.
Collateral Development:
  • Create marketing collateral such as brochures, flyers, and promotional materials to effectively communicate our services to potential clients and referral sources.
Market Research:
  • Stay informed about industry trends, competitors, and changes in the healthcare landscape.
  • Conduct market research to identify opportunities for growth and areas for improvement in our marketing strategies.
Performance Tracking:
  • Monitor and analyze the performance of marketing campaigns using key performance indicators (KPIs).
  • Provide regular reports on the effectiveness of marketing initiatives and make recommendations for adjustments as needed.
Qualifications:
  • Bachelor\'s degree in Marketing, Business, Healthcare Administration, or a related field.
  • Proven experience in healthcare marketing, with a focus on home health care services.
  • Strong understanding of digital marketing, including social media, content creation, and SEO.
  • Excellent communication and interpersonal skills.
  • Ability to work collaboratively with cross-functional teams.
  • Creative thinking and problem-solving skills.
  • Proficient in Microsoft Office and marketing software/tools.
If you are a passionate marketing professional looking to make a meaningful impact in the home health care sector, we invite you to apply for this exciting opportunity. Join our team and help us enhance the lives of individuals through high-quality home health care services. Job Types: Full-time, Permanent, Contract
Contract length: 12 months Salary: AED2,500.00 - AED3,000.00 per month

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Job Detail

  • Job Id
    JD1647849
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Abu Dhabi, United Arab Emirates
  • Education
    Not mentioned