Marketing Specialist

Abu Dhabi, United Arab Emirates

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Job Description

Job Summary

To manage awareness campaigns and maintain CETL\xe2\x80\x99s postings on social media and the university website; to provide word processing and data entry support; and to design and create advertisements, posters, billboard signs and stands.

Responsibilities

Plan and execute email, web, and social media campaigns to promote CETL\xe2\x80\x99s initiatives and activities among UAEU teaching community members.
Design, build and maintain our social media (Yammer, FB, Twitter, Instagram, YouTube) presence
Produce reports that highlight the effectiveness of social media activity by utilizing a range of tools and data sources.
Design and create advertisements, brochures, posters, and rollups.
Design and develop CETL\xe2\x80\x99s monthly newsletter.
Write press releases and communicate them to UAEU\xe2\x80\x99s Media and Communications Department (CMD).
Manage UAEU\xe2\x80\x99s teaching community broadcasts.
Participate in CETL brainstorming sessions to identify new, creative, and strategic opportunities to support faculty.
Keep up-to-date with the public profile of other relevant organizations, and advise on significant developments in the use of websites, social media, and relevant content.
Perform any other duties, commensurate with the role, under the direction of the CETL Director.

Required Skills

Sufficient knowledge of required publishing and graphic design software packages.
Bachelor\xe2\x80\x99s Degree in communication, e-marketing, business, or a related field is required
At least 1-3 years\xe2\x80\x99 experience in managing websites and social media professional accounts
Experience working in the UAE or the region is preferred

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