Antal International have partnered up with a leading Skin-care company who are looking for a talented and passionate individual to help drive long-term growth within MENA.
Key Responsibilities:
Drive long-term growth in the MENA region by developing and managing the brand portfolio in alignment with company strategy, KPIs, and roadmap.
Lead a team of senior and brand managers to achieve profitable growth for the assigned brands and categories.
Collaborate with CU \xe2\x80\x93 Affiliate marketing teams in MENA to foster category thinking and deployment.
Coach and develop the marketing team, leading cross-functional teams to meet business objectives.
Leadership:
Communicate and collaborate with key stakeholders to ensure understanding of in-market performance and marketing strategies.
Actively lead and participate in cross-functional teams for effective operational management and growth of sub-brands.
Strategy & Product Development:
Develop and refine category/sub-brand strategy within a 1-3 year horizon in line with overall company objectives.
Create annual Marketing & Communication Plan, gaining approval from the Executive Team.
Identify market challenges, opportunities, segment focus, and product portfolio.
Define portfolio architecture, assortment strategy, and collaborate with global/regional teams for pipeline development.
Communication Development & Digital:
Execute integrated 360 communication campaigns aligned with key objectives.
Lead the development of communication assets for key innovations and claims.
Drive digital transformation, overseeing development and execution of digital brand campaigns.
Financial Management:
Ensure achievement of key financial and marketing KPIs.
Manage margins effectively, developing pricing strategies for competitiveness and premium positioning.
Contribute to budget allocation for brands and campaigns, maximizing overall budget impact.
Sales & Operation Planning:
Develop accurate forecasts with Sales and Demand teams, leading discussions in monthly Exec S&OP meetings.
Support NPD forecasting accuracy and ensure alignment with strategy and key events.
Approve Sales briefings and ensure cross-functional understanding and planning.
Budgeting, Resource Management & Analytics:
Achieve 100% accuracy in marketing budget targets and key KPIs.
Plan resources for project execution and define success metrics, analyzing campaign results for performance optimization.
Bayt
Beware of fraud agents! do not pay money to get a job
MNCJobsGulf.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.