Marketing Manager, Ultra Fast Grocery
United Arab Emirates, United Arab Emirates
Job Description
Key job responsibilities
1. Strategy & Planning
- Develop marketing strategy for Fresh business
- Create annual/quarterly marketing plans
- Set KPIs and growth targets
- Budget planning and allocation
- Performance tracking and optimization
- Drive customer acquisition strategy
- Understand customer behavior and cohorts
- Design and execute promotional campaigns
- Manage customer retention programs
- Analyze and improve customer lifetime value
- Monitor key business metrics
- Analyze campaign performance
- Track ROI on marketing spend
- Create executive-level reporting
- Identify growth opportunities through data
- Multi-channel campaign execution
- Seasonal events
- Creative direction and oversight
- Campaign calendar management
- New product launch strategies
- Category expansion plans
- Seasonal promotional planning
- Fresh-specific value proposition
- Collaborate with Retail/Operations/Tech/Finance/PR teams
- Exposure with senior leadership
- 5+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience using Microsoft Excel to manipulate and analyze data
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Native Arabic Speaker
- Prior experience in both UAE and Saudi Markets.
PREFERRED QUALIFICATIONS
- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
- Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation
- Experience in Quick Commerce or E-commerce industry
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Job Detail
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Job IdJD1995770
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationUnited Arab Emirates, United Arab Emirates
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EducationNot mentioned