Plan, develop, and execute marketing strategies to increase brand awareness, drive sales, and support business growth.
Job Accountabilities
Develop and implement comprehensive marketing plans aligned with business objectives.
Manage marketing campaigns across digital, print, and events channels.
Oversee content creation, advertising, and promotional activities.
Analyze market trends, competitor activities, and customer insights to optimize marketing strategies.
Monitor marketing budgets and ensure cost-effective resource use.
Lead and mentor the marketing team to achieve targets.
Collaborate with sales teams to generate leads and support customer acquisition.
Track and report on campaign performance and ROI.
Manage relationships with external partners, agencies, and media.
Required Education
Bachelor's degree in Marketing, Business, or related field
Experience
8+ years in B2B marketing roles preferably in trading industry
Experience in digital marketing and brand management preferred
Skills
Strong strategic thinking and planning skills
Excellent communication and leadership abilities
Proficient in digital marketing tools and analytics
Budget management and negotiation skills
Knowledge
Marketing principles and techniques
Digital marketing platforms (SEO, SEM, social media)
Brand positioning and market research
Customer behaviour and sales funnels
Job Type: Full-time
Application Question(s):
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