Marketing Manager Job Location : Dubai, United Arab Emirates Key Responsibilities :
Be able to create the hotel media and marketing plan.
Implement media and marketing plan and coordinate with agencies.
Determine overall marketing campaign ROI. Monitor and review the response rates in order to improve and take corrective measures (where applicable).
Play a significant role in developing the hotel Marketing budget and maintain budget control.
Create and implement all Marketing activities, including but not limited to: Creation and print of collateral, Promotions and packages , Advertising, Market analysis and Photo-shootings
Plan, coordinate and implement direct marketing, both on- and offline.
Maintain guest database for mailings.
Liaise with F&B department to promote F&B outlets.
Create, coordinate and maintain give-aways and collateral.
Ensure picture storage and distribution systems are maintained
Provide content and images for websites according to Corporate Identity.
Ensure content and photography of 3rd party websites is maintained.
Ensure compliance with Corporate Identity guidelines.
Ensure all creatives are reviewed and approved by both General Manager and Corporate Marketing in a timely manner before the advertising agency or printer proceeds.
Attend to and deliver all requirements of Corporate Marketing within the given deadlines.
Coordinate between the hotel and Corporate Marketing and agencies whenever necessary.
Maintain updates of Corporate Marketing guidelines and inform colleagues.
Communicate and coordinate with internal departments, especially sales, food & Beverage and web as well as creative agencies and suppliers.
Job Requirements :
Preferably in an international, luxury five-star hotel