Package: 15,000 - 20,000 AED per month, plus benefits
Embark on a unique opportunity to shape the marketing landscape for two highly anticipated, upscale restaurants set to open in the heart of Dubai-Downtown. We are seeking an experienced and results-driven Marketing Manager with a proven track record in successfully launching and promoting high-end restaurants in Dubai.
Responsibilities:
Pre-Opening Strategy:
Develop and execute a comprehensive marketing strategy for the pre-opening phase, generating excitement and anticipation in the market.
Collaborate with the management team to define key messaging, brand positioning, and target audience.
Brand Building:
Establish and strengthen the brand identity for both restaurants, ensuring a consistent and compelling narrative across all marketing channels.
Work closely with design and creative teams to develop marketing collateral that aligns with the brand vision.
Digital Marketing:
Oversee the development and execution of digital marketing campaigns, including social media, email marketing, and online advertising.
Utilize SEO and SEM strategies to optimize online visibility and drive traffic to digital platforms.
Public Relations:
Build and maintain relationships with key media outlets, influencers, and industry partners.
Plan and coordinate press events, tastings, and other activities to generate media coverage and positive reviews.
Event Marketing:
Conceptualize and organize pre-opening events, collaborating with internal teams and external partners to create memorable experiences.
Leverage events to build awareness, engage the community, and attract potential patrons.
Market Research:
Conduct market research to identify trends, opportunities, and consumer preferences.
Analyze competitor activities and consumer feedback to refine marketing strategies.
Budget Management:
Develop and manage the marketing budget, ensuring cost-effectiveness and a high return on investment.
Track and analyze marketing performance metrics, adjusting strategies as needed.
Requirements:
Proven experience as a Marketing Manager in the pre-opening phase of high-end restaurants in Dubai.
In-depth knowledge of the Dubai culinary scene and a successful track record in positioning and promoting upscale dining establishments.
Strong understanding of digital marketing, social media trends, and online consumer behavior.
Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
Creative thinking and the ability to develop innovative marketing initiatives.
Bachelor\'s degree in Marketing, Business, or a related field.
LogicMelon
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