Us
The ENTERTAINER is a leading digital company whose main goal is to add value to consumers by bringing them the best incentive offers globally. We are a data-driven, 100% digital, tech company. Providing first-rate offers across renowned dining, leisure, entertainment and hotel brands worldwide, the ENTERTAINER has grown with the aim of creating unbeatable value and loyalty everywhere we go.We believe that \xe2\x80\x9cexperience is everything\xe2\x80\x9d, resulting in our passion for creating unforgettable experiences for both our customers, partners and employees.

The Team

The ENTERTAINER Marketing team\'s mission is to build demand for the App. We provide the entire organization with the market intelligence that allows us to create opportunities and then exploit them. We make friends from strangers and activate them to see more, do more and have more fun using our App.

We are a high-performance team who use data to hyper-focus our creativity on real commercial objectives. We settle for nothing but the best for ourselves, our team and our brand. We are tactical. We are strategic. We work hard. We make excellence a habit. We get results.

Think you\'ve got what it takes?

The Entertainer is looking to hire a Marketing Manager. The position is responsible for the successful planning and execution of the marketing and retail strategy for the Entertainer across key distribution points, retail partners and marketing channels. Drive the Marketing and Sales strategy and initiatives with the Sales and Marketing teams. The candidate must have International and GCC experience.

Responsibilities

Functional:

• Manage team of field marketing managers locally and remotely \xe2\x80\x93 tracking progress & performance.
• Liaise with key stakeholders and drive strategic marketing & retail sales activity to reach global and local objectives.
• Identify new channels to market \xe2\x80\x93 across retail/distribution, ATL and BTL marketing activities \xe2\x80\x93 to overachieve ROI.
• Identify new customer groups to expand addressable audience.
• Develop a targeted promotional campaign calendar - product launches, engagement campaigns etc.
• Work with design and digital teams to implement media objectives and strategies for paid marketing campaigns.
• Demonstrate an understanding of the Entertainer\xe2\x80\x99s business.
• Develop retail & merchandising strategy \xe2\x80\x93 specifically for UAE & GCC.
• Keep current on retail and media trends.
• Develop various targeted campaigns.

Controlling:

• Measure progress on own KPIs
• Measure project plan against timeline

KPIs:

• Identifying cost effective routes to market in all territories.
• Downloads, direct & retail sales of the Entertainer App.
• 3rd party partner campaign conversion rates into Database.
• Additional revenue streams and volume added to the Entertainer through the merchants

Skills and Experience

• 10+ years\xe2\x80\x99 experience in Marketing within the retail, media or FMCG fields
• Must have experience with Digital marketing
• Must have managed a marketing team across multiple countries.
• Skilled in project management, strategy, planning, and reporting
• Must be Knowledgeable in Microsoft, Database, HTML/Web.
• Advanced Excel and PowerPoint skills
• Strong Communication Skills in English is a must. Arabic advantageous.
• Must be willing to travel

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The Entertainer