Job Description

Marketing Executive

Location:

Dubai

Brand:

Wecord London

About Wecord London

Founded from a passion for gemstones and craftsmanship,

Wecord London

began its journey in 2018 with a collection of handmade cord bracelets inspired by global travel and artisanal design. Over six years of dedication, Wecord evolved into a renowned lifestyle brand celebrated for its exceptional quality, accessible pricing, and signature craftsmanship.

Today, the brand has expanded its offering to include

watches, fine jewellery, and perfumes

--each reflecting Wecord's commitment to artistry and timeless elegance. Headquartered in

London and Dubai

, Wecord's creations are available in

over 30 stores worldwide

, including its

flagship boutique in Dubai Mall

.

Driven by a vision of innovation, sustainability, and excellence, Wecord continues to empower its customers through products that embody creativity, authenticity, and enduring style.

Role Overview

The

Marketing Executive

will support the planning and execution of Wecord London's marketing campaigns across digital and direct communication channels. This role requires a creative yet structured individual who can manage campaigns from concept to delivery, ensuring consistency with the brand's image and commercial objectives. The Marketing Executif will work closely with the e-commerce, content creation, and influencer teams to drive awareness, engagement, and conversions.

Key Responsibilities

Coordinate and execute

email marketing

and

WhatsApp campaigns

, ensuring accuracy and timely delivery. Support in developing and implementing

seasonal and promotional marketing strategies

in alignment with brand goals. Collaborate with the

content creation team

to ensure campaigns are visually aligned with Wecord's aesthetic and tone. Manage

influencer and UGC collaborations

, from outreach and coordination to content tracking and performance reporting. Coordinate closely with the

E-commerce team

to synchronize online campaigns with product launches and website updates. Contribute to the development of engaging marketing copy and content ideas for social media, newsletters, and digital ads. Track and analyze marketing performance metrics, preparing regular reports for management. Stay updated with market trends, competitor activities, and new digital marketing tools.

Qualifications & Skills

Bachelor's degree in Marketing, Communications, or a related field. 1-2 years of experience in marketing or digital communications (preferably in fashion, luxury, or lifestyle industries). Strong understanding of

email marketing tools

and

social media platforms

. Excellent writing, organizational, and multitasking skills. Familiarity with CRM tools, campaign management, and performance analytics. Collaborative attitude with the ability to manage multiple stakeholders. Passion for branding, storytelling, and digital innovation.

What We Offer

Joining Wecord London means becoming part of a

creative and fast-growing international brand

that values innovation, craftsmanship, and individual development. You'll work alongside a young, dynamic team and contribute to shaping Wecord's voice across global markets.

Job Types: Full-time, Permanent

Pay: AED5,000.00 - AED7,000.00 per month

Application Question(s):

Are you available to join immediately? Are you fluent in English? What is your expected monthly salary?
Experience:

similar: 2 years (Required)
Location:

* Dubai (Required)