Job Description

Marketing Executive
Company: Al-Hajis Group
Location: Dubai, UAE
Industry: Fragrance & Perfume
About Al-Hajis Group:
Al-Hajis Group is a renowned name in the fragrance industry, known for our exquisite collections and deep understanding of the regional and international perfume market. We are dedicated to crafting memorable sensory experiences for our customers and building powerful brands that resonate across cultures. Join our dynamic team and help us shape the future of fragrance.
Job Purpose:
We are seeking a creative and strategic Marketing Executive to develop, implement, and manage marketing campaigns that promote our products and brand. The ideal candidate will be a passionate marketer with a finger on the pulse of the latest trends and a deep appreciation for the art of fragrance. You will play a key role in enhancing our brand's presence, driving customer engagement, and achieving our business objectives.
Key Responsibilities:

• Campaign Management: Develop, execute, and manage end-to-end marketing campaigns across various channels (digital, print, social media, in-store) to launch new products and promote existing lines.
• Content Creation: Collaborate with the content and design teams to create compelling and on-brand marketing materials, including social media content, email newsletters, blog posts, advertising copy, and promotional literature.
• Social Media & Digital Marketing: Manage and grow the company's social media presence (e.g., Instagram, Facebook, TikTok). Execute digital marketing strategies, including SEO/SEM, email marketing, and online advertising.
• Market Research: Conduct thorough market research and competitor analysis to identify new opportunities, trends, and customer preferences within the fragrance industry.
• Strategy Development: Contribute to the development of the annual marketing plan and budget. Provide innovative ideas to reach the target audience effectively and efficiently.
• Stakeholder Collaboration: Work closely with the sales, retail, and product development teams to ensure brand consistency and align marketing strategies with business goals.
• Event Coordination: Assist in the planning and execution of marketing events, such as product launches, pop-up shops, and exhibitions.
• Reporting & Analysis: Monitor, track, and analyze the performance of marketing campaigns and provide regular reports on ROI and KPIs.

Requirements & Qualifications:

• Experience: A minimum of 3 years of proven experience in a marketing role.
• Education: Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Languages:
• Essential: Full professional proficiency in English and Hindi (both verbal and written).
• Major Advantage: Proficiency in Arabic.
• Skills:
• Exceptional written and verbal communication skills.
• Strong strategic thinking and analytical abilities.
• Solid understanding of traditional and digital marketing tools and techniques.
• Creative mindset with an ability to develop original ideas.
• Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously.
• Personal Attributes:
• A genuine passion for the fragrance and beauty industry.
• A proactive, self-motivated, and results-driven attitude.
• A team player with strong interpersonal skills.

What We Offer:

• A competitive salary and benefits package.
• The opportunity to work with a prestigious brand in a passionate team.
• A dynamic and creative work environment.
• Career growth and development opportunities.

Skills Required