DO YOU HAVE WHAT IT TAKES TO BE PART OF THE MELIa DESERT PALM FAMILY?
Melia Desert Palm Member of Melia Collection, is part of the global Spanish hotel company, Melia hotels International. Located only 20km outside DubaiaEUR(TM)s city centre, this Arabian retreat is the ultimate escape to relax in sophisticated elegance. A combination of rooms, suites and cosy private pool villas, chic spaces for culinary refinement and spa indulgences surrounded by vast green landscape and endless sunshine
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JOB SPECIFICATIONS:
Minimum 1 year experience in marketing field, within hospitality desirable
Diploma Certification or BA in marketing preferred
Experience with designing tools such as Adobe creative suite, Canva pro and other media production software
Good understanding of market research techniques, data analysis and statistics methods
Thorough knowledge of strategic planning principles and marketing best practices
Passion for social media and staying up to date with new trends
Fluency in English with excellent communication both verbal and written, eye for detail
Strong organizational and time-management abilities
Creativity and commercial awareness
Self-motivated, ability to work with minimal supervision
Passion for content creation even at amateur level
FUNCTIONAL COMPETENCIES AND RESPONSIBILITIES:
Promote awareness of brand image internally and externally.
Responsible for creating marketing strategy.
Responsible for content of digital newsletters including measurement of results.
Use marketing techniques that maximize revenue while maintaining existing guest loyalty to Melia Desert Palm Member of Melia Collection.
Responsible of making signage projects, creating F&B identities, hire a PR agency (if necessary) and work very closely with the DOSM to develop the right media plan for Melia Desert Palm.
Develops marketing materials and assemble information packages (e.g. brochures, promotional materials, maps) for promotional events, property and meetings.
Support media relations outreach efforts and other activities to boost the property's reputation and image in the community.
Creating, handling, actioning and maintaining all social media tools of the Hotel in accordance with company guidelines.
Manages social influencer visits and partnerships, creating unique and inspiring content creation opportunities.
Keep the Hotel's webpage upto date by monitoring content and advising of changes where required.
Is well updated on:
Hotel facilities and nearby sights of interest and importance (i.e. hospitals, stations, tourist sights).
Hotel standards of operation and departmental procedures.
Accepted methods of payment by the hotel.
HotelaEUR(TM)s credit policy.
Assist the DOSM in establishing and maintaining close contact with local, national and foreign journalists to maximize positive media coverage.
Assist to manage all press releases and maintain a constant supply of articles for the media partners.
Under the guidance of the DOSM, manage and implement all Marketing activities with direction from Melia Desert Palm brand marketing team, including but not limited to:
Creation and print of collateral (such as letterhead, use of logo, brochures)
Promotions and packages
Photo-shoots
Social Media
Performs related duties as assigned by the management.
Skills Required
Compensation & Benefits
Compensation & Benefits to be discussed during interview
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