Key Responsibilities:
Assist in planning and executing marketing campaigns, events, and promotional activities.
Oversee digital marketing campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and others, including tracking and reviewing reports submitted by agencies to ensure effectiveness and timely optimization.
Manage the company's social media pages, create engaging content, and ensure alignment with brand guidelines.
Coordinate with internal teams and external vendors to ensure timely delivery of marketing materials.
Support lead generation activities and maintain marketing databases.
Conduct market research and analyze consumer trends and competitor activities. Optimize campaigns for maximum ROI, including SEO, SEM, email marketing, and paid advertising.
Assist in writing, proofreading, and updating marketing materials, website content, and communications.
Prepare and present marketing performance reports using tools like Google Analytics, SEMrush, or similar.
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