Job Description

Overview

My client is an Amusement Retail & Entertainment company in KSA is currently looking for a Marketing Director to join their team in Riyadh. Reporting to CEO Retail & Entertainment, you will responsible to develop the marketing and branding portfolio that sustains the business model. You would plan and lead all the digital marketing activities and digital presence.

• Establish and keep the bond that the Company maintains with the marketing partners, build a trusting relationship as well as coordinate and follow up the projects authorized by them for each brand/project in terms of branding, positioning, promotions, activations, events, etc
• Developing strategies and tactics to boost the company's reputation and drive qualified traffic
• Deploying successful marketing campaigns from ideation to execution
• Leading the Marketing department and managing entire social/digital team with an emphasis on strategy & business development
• Proactively suggesting methods of improving existing offerings and providing new value- added offerings to clients
• Build and maintain a strong and consistent brand through a wide range of online and offline marketing channels
• Continuously researching and identifying industry trends globally and locally to share with staff
• Managing daily operations of Social Media Marketing, Media, Design, and Production
• Share industry knowledge across the team and relay best practice to clients
• Tracking and analyzing the performance of advertising campaigns, managing the marketing budget, and ensuring that all marketing material is in line with our brand identity
• Build and maintain a strong and consistent brand through a wide range of online and offline marketing channels
• Produce valuable and engaging content for our website, digital portals and blogs that attracts and converts our target groups
• Build strategic relationships and partner with key industry players, agencies and vendors
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals
• Analyze consumer behavior and adjust email and advertising campaigns accordingly
• Seek among local and international companies the ones that best suit with the local business environment for commercial agreements
• Negotiate contract agreements with Marketing Partners
• Keep a constant communication with each marketing partner/sponsors and / or their agencies and follow up their participation in our brands (image, fluency, novelties)
• Elaborate presentations for sales and remodeling of establishments with the goal of showing the concepts/brands and the participation proposal of the trademark
• Coordinate the areas involved in the development and execution of the marketing campaigns
• Follow-up to any project of the marketing partners/sponsors (promotions, activations, events, inaugurations, launchings, etc.)
• Ensure the projects' execution through constant and effective communication between the different areas in the Company and the sponsor trademarks
• Participate in the annual work plan with the senior team aligning it to the Company's Objectives
• Review and present new association proposals to potential marketing partners with the purpose of attaining additional income to the Company.
• Travel requirements: 25%

Qualifications:

• +7 years of experience in marketing, public relations, sales, or advertising activities from Entertainment background, Retail, or Hospitality industries.
• Marketing and or Business Administration Major. Ideally with graduate studies in marketing and Advertisement
• Experience and strong digital marketing skills
• Experience in promotion campaign management and branding
• Experience in negotiations and commercial agreements

To apply for this job email your details to

About CareerSaudia

CareerSaudia (A Service by CareerDubai) is an Executive Search & Recruitment Services focused on KSA based clients looking to hire Saudis and Expats. We have been in offering our Recruitment services to some top brands in KSA and known to deliver results. Our mission is to help our customers source and hire the most qualified professionals and to provide those professionals with the best job opportunities in their respective fields. Our specialty focus and exposure to highly skilled professional communities enable employers to reach hard-to-find, experienced and qualified candidates. We have instant access to local and global talent pool, bringing highest calibre of candidates with sought after skills and world class experience.