Performs as a link in relation to PR & Marketing matters in between MIA and central Marketing & Communication Department
Serves as a Focal Point of all PR & Marketing matters for all MIA related activities (exhibitions, Learning & Outreach, events, etc)
Strategically plans PR & Marketing activities within MIA in close collaboration with central Marketing and Communication Department so as to align strategic planning
Provides regular updates to QM on MIA activities
Coordinates with social media team the content of social media accounts and website
Drafts and edits content copy for social media, and other digital media
Maintains and coordinates in updating website content in close coordination with Digital Experience Department
Assists all MIA staff with issues that are PR & Marketing related
Coordinates with Central Marketing and Communication Department so as to liaise with relevant media outlets concerning latest information on MIA activities
Creates and maintains a media library to share and use with publications for annual catalogue print, also for usage in promotional materials and news
Provides continuous efforts to incorporate new technologies to enhance digital communications, i.e. blog, facebook, or any such social media platforms.
Identifies, develops and manages multimedia content in close coordination with Central Marketing and Communication and Digital Experience Departments
Assumes responsibility for continual liaising with all required parties for all MIA branding and PR activities
Qualifications/Requirements:
Must be knowledgeable in all forms of marketing including broadcast, digital, written and social media
Excellent verbal and written skills
Must be bilingual (Arabic and English)
Should have knowledge in design software e.g. photoshop, illustrator etc.
Needs knowledge in social media analytics and reports
Excellent interpersonal skills and team player
Must be proactive with attention to detail
Experience in a marketing, communications, or related environment.
Excellent writing skills (gathering information and summarizing/reporting) for a web and social media presence in an academic setting.
Experience with social media platforms, particularly Facebook, Twitter, YouTube and Instagram.
Demonstrated ability to apply creative design principles in the production of engaging web content.
Knowledge of HTML and CSS, as well as experience with Adobe Creative Suite (Photoshop, Dreamweaver, Illustrator, In Design etc.). Additional photography skills would be considered an asset.
Job Type: Full-time
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