Job Description

Overview

We are seeking a motivated and detail-oriented Marketing Assistant to join our dynamic marketing team. The ideal candidate will have a passion for digital marketing and a strong understanding of various marketing strategies. This role will involve supporting the marketing department in executing campaigns, managing content, and analyzing performance metrics. If you are eager to learn and grow in the field of marketing, we encourage you to apply.

Responsibilities

Assist in the development and execution of multichannel marketing add run, strategies, including SEO, content marketing, and performance marketing. Support social media marketing efforts by creating engaging content across platforms and managing posts. Conduct research to identify market trends and customer preferences to inform marketing strategies. Collaborate with the team on advertising sales initiatives, including print advertising and digital campaigns. Utilize Adobe Creative Suite to design promotional materials and graphics. Manage website content using WordPress, ensuring that it is optimized for SEO and user engagement. Implement email marketing campaigns, analyzing their effectiveness through Google Analytics. Assist with budgeting for campaigns and tracking expenses related to marketing initiatives. Participate in product management discussions to align marketing strategies with product offerings. Monitor the performance of Facebook Advertising and Google AdWords campaigns, providing insights for optimization.

Qualifications

Strong understanding of digital marketing principles, including B2B marketing and e-commerce strategies. Familiarity with marketing automation tools and analytics platforms is preferred. Proficient in HTML for basic website updates and maintenance. Excellent copywriting skills with an ability to create compelling content for various audiences. Strong analytical skills with experience in using Google Analytics to track campaign performance. Ability to work collaboratively within a team environment while also being self-motivated. Previous experience or coursework in marketing or a related field is a plus. A keen interest in learning new tools and techniques related to advertising sales and performance metrics. Join us as we drive innovative marketing solutions that engage our audience and elevate our brand presence!
Job Type: Full-time

Pay: AED23.32 - AED28.08 per hour

Ability to Commute:

Coventry, CT 06238 (Preferred)
Ability to Relocate:

* Coventry, CT 06238: Relocate before starting work (Preferred)