Job Description

Job Title:

Social Media Marketer

Department:

Marketing & Communications

Reports To:

CEO

Location:

Dubai, United Arab Emirates

Employment Type:

Part-time

About ALKEMY

ALKEMY

is an ultra-luxury salon brand redefining beauty and wellness through artistry, innovation, and conscious experiences.
With flagship branches in

Atlantis The Royal

,

Atlantis The Palm

, and

One Za'abeel

, ALKEMY blends design, science, and human touch to craft the ultimate beauty journey.

Our team represents creativity, precision, and emotional intelligence -- the true essence of modern luxury.

Role Overview

The

Social Media Marketer

is responsible for managing and elevating ALKEMY's digital presence across all platforms.
This role blends

strategy, creativity, and analytics

to position ALKEMY as the most desirable beauty destination in the region.

The candidate should have a deep understanding of luxury aesthetics, storytelling, and online community engagement -- ensuring every post, story, and campaign reflects the brand's elegance and sophistication.

Key Responsibilities:

1? Social Media Strategy & Planning

Develop and execute monthly social media plans aligned with ALKEMY's brand calendar, launches, and campaigns. Define and maintain ALKEMY's tone, voice, and visual identity across all digital channels (Instagram, TikTok, LinkedIn, Snapchat). Coordinate with the Operation Manager on upcoming promotions, events, and collaborations.

2? Content Creation & Management

Create and publish daily content (posts, reels, stories) that reflect the salon's luxury aesthetic and service excellence. Capture and edit in-salon content -- treatments, team moments, and guest experiences -- ensuring premium visual quality. Photography, videography, and designers to develop high-impact creative assets. Manage captions, hashtags, and posting schedules for maximum reach and engagement.

3? Community Management

Engage with followers through comments, DMs, and mentions in a brand-aligned and professional manner. Monitor client feedback and forward key insights to management for service improvement. Build relationships with influencers, loyal guests, and partner brands.

4? Campaigns & Analytics

Plan and execute paid campaigns in coordination with the Operation Manager and media partners. Track and analyze engagement metrics, impressions, reach, and conversion rates. Prepare monthly performance reports with insights and recommendations for improvement.

5? Collaboration & Event Coverage

Support event coverage -- launches, VIP visits, celebrity collaborations -- with live content. Coordinate influencer visits and ensure they receive brand-aligned experiences. Liaise with PR and hotel marketing teams for cross-posting and destination promotions.

Qualifications & Skills

Bachelor's degree in

Marketing, Communications, Media, or related field

.

2-4 years

of experience in social media or digital marketing, preferably in

luxury beauty, hospitality, or fashion

. Proven ability to create visually engaging content (photo, video, and short-form storytelling). Proficiency in tools such as Canva, CapCut, Later, Meta Business Suite, and Google Analytics. Strong English communication skills; Arabic is an advantage. Passion for beauty, design, and wellness.

Personal Attributes

Refined visual sense and attention to detail. Creative, resourceful, and results-driven. Excellent time management and organizational skills. Confident communicator with a polished personal presentation. Team player with a positive, proactive attitude.

Compensation & Benefits

Complimentary beauty and wellness services. Career growth opportunities within the

ALKEMY Group

.
Job Type: Part-time

Pay: AED7,000.00 - AED9,000.00 per month

Expected hours: 36 per week

Experience:

social media: 2 years (Required)
Language:

* English (Required)