Dubai Holding Entertainment currently has an exciting career opportunity. We are looking to hire a Manager- Digital Marketing who is responsible to oversee digital marketing strategy, campaigns and platforms for Dubai Holding Entertainment portfolio of attractions and theme parks. As the largest entertainment portfolio in the Middle East, the digital ecosystem is essential to drive the best experience for customers as they engage with some of the most exciting theme parks and attractions from across the Dubai Holding Entertainment family of brands.

Key Accountabilities (Includes, but not limited to the following):

Deliver the digital strategy both planning and execution across all digital channels

Deliver and manage the digital customer journey for all digital channels, looking to improve and enhance the experience across the digital ecosystem

Manage and drive the e-commerce experience across platforms to drive conversion

Manage ecommerce strategy and execution to optimize customer journey

Manage APP integration / and or mobile optimized performance

Website: Coordinate and manage website platform management, driving click through rates

Social Channels: Manage and coordinate social strategy, campaign management and new ways to drive social growth

CRM: Deliver CRM strategy and execution, including EDM schedule, driving performance

Digital campaigns: Managing and executing end to end digital campaigns

Marketing campaigns: Deliver digital as part of key marketing campaigns

Reporting: Prepares and manage daily, weekly, monthly reporting

Analytics: Manage and analyse data on daily, weekly, monthly basis to drive performance optimization and KPIs

Digital partners: Manage and develop relationships with all digital partners to drive best performance

Agency Management: Manage all digital and creative agencies, delivering on deadline and KPIs

Deliver and manage digital KPIs, being performance orientated at all times

Train and develop team on digital understanding

Onground support for all campaigns (where necessary)

Deliver service procedures for digital and marketing team to optimize performance

Understand and have experience in risk and governance on digital channels such as but not limited to GDPR, digital security, cyber security

Bayt