Job Description

Summary Grid Beats is GE Vernova's innovative portfolio of software-defined automation solutions designed to support the digital transformation of the grid. This role focuses on driving sustainable business growth through strategic market development, ecosystem expansion, and portfolio positioning across the region.
The ideal candidate will have a strong background in Asset Performance Management (APM), Digital Substations, Device Management, Distribution Automation, and Substation Monitoring, combined with strategic vision and a deep understanding of power sector challenges and digital solution opportunities.

Roles and Responsibilities

• Own and drive Grid Beats business performance in the region in line with annual operating plans.
• Lead the growth strategy for the GridBeats portfolio across the MENAT region, with accountability for market development, ecosystem engagement, and long-term value creation.
• Identify and assess new market opportunities, segments, and trends to drive GridBeats adoption and regional expansion.
• Define and implement a scalable go-to-market and customer engagement model that fosters solution pull-through and builds customer advocacy.
• Establish strategic partnerships with utilities, grid operators, and industry stakeholders to create new business opportunities.
• Work cross-functionally with product management, marketing, engineering, and regional commercial teams to ensure market needs are reflected in solution development and roadmap planning.
• Lead strategic initiatives such as localization, channel development, and co-innovation programs with key accounts and governments.
• Contribute to market sizing analysis, competitive benchmarking, and gap identification to support investment decisions and innovation planning.
• Support key growth programs and large opportunity pursuits by aligning resources, stakeholders, and executive sponsorship.
• Provide Input to the Market Sizing exercise, analysis of gaps and Product Line (PL) NPI (New Product Introduction) Plan.

Required Qualifications

• Educational Background: Bachelor's or Master's degree in engineering or a related technical field; MBA is a plus.
• Industry Expertise: Strong understanding of the power transmission and distribution sector, including digitalization trends and grid modernization needs.
• Strategic Thinking: Proven experience in business development, product growth, or strategic planning in a technology or industrial environment.
• Technical Proficiency: Familiarity with APM (Asset Perfromance Management), Digital Substations, Device Management, Distribution Automation, and Grid Software Solutions.
• Market Insight: Deep knowledge of customer challenges, policy environments, and technology drivers in MENAT's energy ecosystem.

Desired Characteristics

• Fluency in English and Arabic; French is a plus.
• Exceptional communication and stakeholder engagement skills.
• Entrepreneurial mindset with a proactive and innovative approach to market development.
• Demonstrated ability to influence cross-functional teams and external stakeholders.
• Familiarity with MENAT energy markets, regulatory frameworks, and key industry players.
• Willingness and ability to travel

40% of the time.
Additional Information
Relocation Assistance Provided: Yes

Skills Required