Role Overview
The Graphic Designer will be responsible for translating Fold's brand identity into visually
cohesive designs across all platforms -- including social media, packaging, product
ideation, and in-store concepts. This role combines strong visual storytelling, a refined
eye for F&B aesthetics, and the ability to bring creative concepts to life through
consistent and high-quality design execution.
The designer will work closely with the Founder and the wider creative and marketing
team to develop and adapt creative materials for Fold's evolving needs -- from new
product launches to seasonal campaigns and packaging design.
Key Responsibilities
1. Brand & Design Execution
- Develop creative visuals for social media posts, ads, campaigns, and digital assets in
line with Fold's brand identity.
- Maintain consistency in color, typography, and visual storytelling across all touchpoints.
- Create menu layouts, promotional materials, and print-ready designs for packaging and
in-store visuals.
- Support with product photography layouts and creative direction during shoots.
2. Packaging & Product Ideation
- Design and visualize new product packaging concepts.
- Create 3D renderings, mockups, and dieline layouts for boxes, sleeves, labels, and gift
sets.
- Ensure packaging designs are both aesthetically aligned and production-ready.
3. Concept Visualization & Renderings
- Turn creative ideas into visual mockups for management approval -- including product
styling, retail displays, and store concept visuals.
- Prepare design proposals or visual boards for seasonal launches and new initiatives.
4. Marketing & Digital Support
- Design assets for website banners, email campaigns, and online promotions.
- Create content templates for marketing teams (stories, reels covers, posters).
- Collaborate with the marketing and product teams to maintain a unified visual tone.
Qualifications & Skills
- Bachelor's degree in Graphic Design, Visual Communication, or related field.
- Minimum 3-5 years of experience in graphic design (F&B, retail, or lifestyle brands
preferred).
- Strong portfolio showing branding, packaging, and digital content.
- Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
- Experience with 3D rendering tools (e.g., Dimension, Blender, or Cinema 4D) is a
strong advantage.
- Familiarity with Canva, PowerPoint, and digital marketing layouts.
- Ability to manage multiple design projects under tight timelines.
- Bilingual (Arabic/English) mandatory.
Job Types: Full-time, Permanent
Pay: QAR5,000.00 - QAR6,000.00 per month
Experience:
Food and Beverages /Restaurants : 2 years (Required)
Language:
* Arabic (Required)
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