Job Description

CARMA is a globally-trusted media intelligence leader with decades of experience helping PR and communications professionals monitor what matters, measure what's meaningful, and demonstrate the value of their work. We combine cutting-edge technology, including AI-enabled media monitoring across print, online, broadcast, and social channels in 100+ languages - with deep human expertise to deliver actionable insights that inform strategy and drive business-critical decisions. With a diverse global team supporting thousands of organisations worldwide, CARMA empowers partners to turn complex media data into clarity and context, elevate the impact of earned media, and deepen understanding of stakeholder influence across markets.

We are looking for a Finance Business Partner (FBP) to be based in the MENA office, to work closely with key stakeholders across finance, commercial, and operations teams to drive financial performance, business growth, and strategic decision-making.



This role requires a commercially driven finance professional who can bridge financial analysis with business strategy, ensuring CARMA's pricing, revenue models, and cost structures support its long-term growth and market expansion.

Financial Strategy & Business Partnering

Act as a

strategic advisor to commercial, product, and operations teams

, translating financial data into actionable business insights. Support pricing strategies by analysing

contract profitability, customer lifetime value (CLV), and revenue leakage.

Provide

financial insights for commercial decision-making

, including

pricing optimisation, sales incentives, and contract negotiations.

Drive

budgeting and forecasting discussions with key business stakeholders

, ensuring alignment with strategic objectives. Lead

business case development

for new product launches, AI-driven analytics solutions, and international expansion initiatives.

Performance Analysis & Revenue Optimisation

Monitor and analyse

key financial and operational KPIs

, such as

revenue per client, churn rate, customer acquisition cost (CAC), and net retention rate.

Partner with sales teams to

evaluate deal structures

, ensuring profitable growth and sustainable revenue streams. Support

margin analysis across different product lines, regions, and customer segments

, identifying profitability drivers. Identify

cost efficiencies

in

content acquisition, data processing, and technology investments

to improve operating margins. Develop

rolling financial forecasts

based on real-time sales and operational performance.

Commercial & Sales Finance Support

Work with sales and marketing teams to assess

ROI on client acquisition strategies, marketing campaigns, and promotional offers.

Support

revenue recognition processes

, ensuring compliance with IFRS and internal finance policies. Provide

financial input on contract renewals and multi-region pricing strategies

to enhance customer retention. Partner with

account management teams

to understand client needs and drive financial solutions that enhance customer value.

Cost Management & Operational Efficiency

Collaborate with

operations and technology teams

to optimise

cost structures in media data acquisition, AI-driven analytics, and digital content processing.

Work closely with procurement teams to

negotiate contracts with technology vendors and data providers

, ensuring cost-effectiveness. Identify opportunities to

automate financial reporting, reducing manual processes and improving efficiency.

Governance & Compliance

Ensure

financial controls and risk management policies

are adhered to across all business functions. Work with the finance team to ensure

accurate financial reporting and compliance with accounting standards.

Support

funding discussions and investment planning

, preparing financial insights for executive leadership.

Requirements

5-7 years of experience

in

finance business partnering, FP&A, or commercial finance

, preferably in

media intelligence, SaaS, or data analytics industries.

Strong understanding of

subscription-based revenue models, contract pricing, and client retention strategies.

Hands-on experience with

financial planning tools, dashboards (Power BI, Tableau), and ERP/CRM systems (Dynamics, HubSpot, or similar).

Advanced financial modelling skills, with expertise in

forecasting, scenario planning, and revenue optimisation.

Excellent

stakeholder management skills

, with the ability to communicate complex financial data to non-financial teams. Experience working with

AI-driven analytics, digital media platforms, or cloud-based financial reporting tools

is a plus. Strong

problem-solving mindset, data-driven approach, and strategic thinking capabilities.

Bachelor's degree in

Finance, Accounting, Economics, or a related field; MBA, CFA, or CIMA certification is a plus.

Benefits

Why Join CARMA?

Mandatory benefits include visa sponsorship and excellent health insurance Competitive compensation Learning & Development Programmes * Diverse global team, with opportunities for career growth and travel