Plan, execute, and manage marketing strategies for trade shows, exhibitions, and promotional events.
Collaborate with sales and brand teams to align event goals with broader business objectives.
Source venues, negotiate vendor contracts, and oversee event logistics.
Develop promotional content and campaigns across social media, email, and traditional channels.
Track ROI and analyze metrics to evaluate event performance and make data-driven improvements.
Supervise event staff and coordinate on-site operations to ensure smooth execution.
Manage budgets, timelines, and post-event reporting.
Identify partnership opportunities to expand event reach and brand exposure.
Ensure brand consistency in all event-related materials and experiences.
Innovate new experiential marketing strategies to enhance audience engagement.
Job Profile
Bachelor's degree in Marketing, Event Management, or Communications.
4-6 years of experience in event marketing, preferably in a fast-paced industry.
Proven track record of organizing successful promotional and corporate events.
Strong project management and multitasking abilities.
Excellent communication and negotiation skills, with attention to detail.
* Proficiency in event software, CRM tools, and marketing automation platforms.
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