Job Description

An

E-commerce Manager

is responsible for overseeing and managing the online sales and presence of a business. They ensure that the company's digital storefronts are optimized, engaging, and profitable. Below are the key responsibilities and skills typically associated with the role of an E-commerce Manager:

Key Responsibilities:

Developing E-commerce Strategy

: Plan and execute online sales strategies to meet business goals (revenue growth, market penetration, etc.). Analyze the target audience and competitors to develop effective marketing and sales approaches.

Managing Online Store

: Oversee the day-to-day operations of the e-commerce site, including product listings, inventory management, and updates. Ensure the website is user-friendly, visually appealing, and optimized for conversions (including site speed, navigation, and mobile optimization).

Digital Marketing

: Develop and execute online marketing campaigns (SEO, SEM, email marketing, social media, etc.) to drive traffic to the website and increase sales. Collaborate with the marketing team to create promotional content, ad campaigns, and offers.

Sales and Revenue Management

: Monitor and analyze sales data, conversion rates, and key performance indicators (KPIs). Identify opportunities to improve revenue streams through promotions, discounts, upselling, and cross-selling techniques. Develop pricing strategies and product bundles that maximize profit while maintaining competitive advantage.

Customer Experience and Retention

: Ensure excellent customer service through timely responses to inquiries, managing customer complaints, and optimizing the post-purchase experience. Implement customer loyalty programs or retention strategies to increase repeat business.

Vendor and Supplier Coordination

: Work with third-party vendors, suppliers, or fulfillment partners to ensure timely product availability, accurate order fulfillment, and smooth logistics. Negotiate contracts and manage supplier relationships to ensure the best deals for the company.

Data Analysis and Reporting

: Regularly analyze website traffic, sales performance, customer behavior, and other data to make data-driven decisions. Generate reports and present findings to upper management to adjust strategies as needed.

Product Management

: Oversee the creation and management of product listings, ensuring they are accurate, detailed, and optimized for search engines. Work with product teams to ensure products are available, well-represented online, and aligned with current trends.

Technology and Platform Management

: Collaborate with the IT team to ensure the website and any e-commerce platforms (Shopify, Magento, WooCommerce, etc.) are running smoothly, updated, and secure. Stay updated on new e-commerce technologies and trends, and suggest improvements or changes.

Cross-Functional Collaboration

: Collaborate with sales, marketing, customer service, and IT teams to ensure seamless operations across all channels. Coordinate with the logistics or supply chain teams to ensure timely delivery of products.
Required Skills and Qualifications:

E-commerce Platform Knowledge

: Familiarity with platforms like Shopify, Magento, WooCommerce, or custom-built solutions.

Digital Marketing Expertise

: Strong knowledge of SEO, SEM, content marketing, and social media advertising.

Analytical Skills

: Proficiency in Google Analytics, web analytics tools, and the ability to analyze sales data and KPIs.

Project Management

: Ability to manage multiple projects simultaneously, ensuring timely completion.

Problem Solving

: Creative thinking to find solutions for issues like abandoned carts, low conversions, or customer complaints.

Leadership and Team Management

: Ability to lead cross-functional teams, and collaborate with other departments effectively.

Customer-Centric

: Focus on improving the customer experience and retaining customers.

Technical Skills

: Understanding of website development basics (HTML, CSS) and e-commerce technologies.
Typical Background/Experience:

Bachelor's degree in Business, Marketing, or a related field. Several years of experience in e-commerce management or digital marketing. Experience with e-commerce platforms and CRM tools.
The role requires a combination of strategic thinking, technical knowledge, marketing expertise, and excellent communication skills to drive a brand's online sales and growth effectively.

Job Type: Full-time

Pay: AED4,000.00 - AED4,500.00 per month