Previous experience/thorough knowledge across the following:
GCM ad server
Floodlights & Audience
Tag Manager
Double Click studio creative
Dynamic creative set up in DCM
HTML and JavaScript
Deployment of tracking tags
Physically logging in to platforms and creating, checking or adapting tags. This may be on going for a few weeks considering the size of the accounts.
Deployment of tags across client sites, working in conjunction with the global Ad Ops team and local Ad Ops teams, or directly using a Tag Management System.
This would include: framework for deployment, deployment and QC checking.
Issues resolution for tags
Work in conjunction with global and local teams to resolve issues with tags that may not be firing or incorrectly deployed
Ad Serving & Reporting
Correctly set up campaigns following consistent naming conventions
Guide and assist the teams for any ad serving requirements
Work with the local teams and 3rd party trafficking vendor for trafficking coordination
Work with creative agencies for creative & analytics requirements
Help to set up reporting process and templates
Dashboards & Data Visualisation
Work closely with the data team to develop or improve ad operations processes to enable higher quality data visualisation
Hands-on support for building dashboards, managing users and reporting generation
Development of ad ops QA control dashboards leveraging data