To perform a variety of tasks related to Digital Marketing and Media working closely with the Management and Leadership team to develop and evolve the brand and digital marketing strategy for RedSea Desert - RAK
Digital Marketing Strategic planning Contribute to the companywide market strategy transformation for Lead Generation.
Conduct social media audits to ensure best practices are being used.
Curate content marketing materials and use them in purpose Executing online marketing campaigns to achieve online sales revenue Executing Search.
Innovate and present new digital marketing practices and ideas to evolve the online presence of the company
Forecast marketing campaign growth and ROI for marketing campaigns
Create and define a clear SEO strategy (tech and non-tech)
Manage email marketing campaigns and tools
Work closely with the brand and communications to create unique and engaging content based on analytics and testing
Understand Google Analytics, Google AdWords, and other relevant tools to ensure optimum input and output from agencies
Keep abreast of new online content strategies and digital marketing trends implement these new technologies in developing campaigns and update current campaigns to include new information
Generate weekly/monthly reports on campaign performance and present to leadership when required
Partner with advertising and media specialists to optimize marketing performance, spend and meet KPI\'s, while also driving sustainable results (ROI)
Develop, evaluate and oversee the implementation of A/B testing protocols and procedures
Manage all aspects of digital marketing operations
Provide thought leadership perspective for adoption where appropriate
Job Types: Full-time, Permanent Ability to commute/relocate:
Dubai: Reliably commute or planning to relocate before starting work (Required)
Education:
Bachelor\'s (Preferred)
Experience:
Digital Marketing: 3 years (Preferred)
Language:
English (Preferred)
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