Key Responsibilities: Digital Strategy: Develop, implement, and manage digital marketing strategies to drive brand awareness, customer engagement, and lead generation. Content Creation: Create and curate high-quality, engaging content for various digital platforms, including website, social media, email marketing, and blogs. Social Media Management: Manage and grow our social media presence by creating and publishing relevant, shareable content. Monitor social media channels, engage with the audience, and analyze performance data to optimize strategies. SEO Optimization: Optimize website content for search engines to improve organic visibility. Perform keyword research, on-page SEO, and monitor search engine rankings. Email Marketing: Plan, execute, and analyze email marketing campaigns. Develop email templates, segment the audience, and manage email lists for effective targeting. PPC Advertising: Manage pay-per-click (PPC) advertising campaigns on platforms like Google Ads and social media advertising. Monitor, analyze, and optimize ad performance. Analytics and Reporting: Use web analytics tools to track and report on digital marketing performance. Utilize data to identify trends, make data-driven decisions, and suggest improvements. Campaign Management: Coordinate and execute digital marketing campaigns, including promotions, product launches, and seasonal campaigns. Competitor Analysis: Stay up-to-date with industry trends and competitors\' digital marketing strategies. Provide insights and recommendations for improvement. Collaboration: Work closely with the marketing team, designers, and content creators to ensure a cohesive and effective digital marketing strategy. Qualifications:

• Bachelor\'s degree in Marketing, Digital Marketing, or a related field.
• Proven experience as a Digital Marketing Specialist or in a similar role.
• Proficiency in digital marketing tools and platforms, including Google Analytics, social media management tools, and email marketing platforms.
• Strong knowledge of SEO, SEM, and PPC advertising.
• Excellent content creation and copywriting skills.
• Proficiency in graphic design tools is a plus.
• Exceptional communication and project management skills.
• Ability to work independently and as part of a team.
• Strong analytical and problem-solving skills.
• Up-to-date with the latest trends and best practices in digital marketing.

Job Type: Full-time Salary: From AED2,500.00 per month Ability to commute/relocate:

• Dubai: Reliably commute or planning to relocate before starting work (Required)