Digital Marketing Specialist

Dubai, United Arab Emirates

Job Description

Sensia Consulting is looking for a Digital Marketing Specialist to coordinate the operations related to digital (web) marketing of an online consultation platform that connects professionals and clients on the US market. He/she will participate in the digital expansion and growth of the project with an international scope, according to a marketing strategy that he will have to present, implement, and follow. Job description:
  • Create content for social media channels, blogs, articles, emailers, etc.
  • Scheduling social media post across multiple platforms (Facebook, Instagram, Twitter, TikTok, LinkedIn).
  • Execute creative social media campaigns for new leads and traffic Manage social media channels.
  • Develop strategy and manage new user acquisition, and retargeting campaigns.
  • Analysis of campaign performance reports and Google Analytics.
  • Work with the development team to ensure SEO best practices are properly implemented on websites.
  • Manage and execute on page optimization.
  • Strong understanding of SEO and integration with marketing tools.
  • Recommend changes to website, content, linking and other factors to improve SEO keywords.
  • Up to date with the latest trends and best practices in SEO and SEM.
Qualification:
  • A minimum of 2 years of experience in social media management and execution.
  • Excellent written and verbal communication skills with the ability of craft creative contents.
  • Excellent knowledge about popular tools (Google Ads, Google Analytics, Google Console, social media tools, scheduling tools).
  • A creative and strategic mindset.
  • Ability to manage multiple clients simultaneously.
  • Ability to work independently.
Responsibilities
  • Manage weekly and monthly marketing calendar.
  • Content creation and work with designer on finalizing the marketing deliverables.
  • Design, implement and track results of the marketing and lead generation campaigns.
  • Manage the roadshows and tradeshows calendar.
  • Manage CRM to import all new leads prior to distribution.
  • Develop strategies and tactics to get the word out about our company, value proposition and unique selling points as well as drive qualified traffic to our office and sales team.
  • Produce valuable and engaging content for our website/social media platforms (Facebook, Instagram, and LinkedIn) and blog that attracts and converts our target groups.
  • Integrated campaign management experience (developing advertising, print, video, email, digital, and interactive assets)
  • Posts-Engagement on social media at regular intervals to get more followers and likes on our accounts.
  • Manage social media accounts such as IG, Facebook, TikTok, YouTube, etc.
  • Tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity.
  • Oversee and approve marketing material, from website, brochures, leaflets, social media.
  • Develop a customer loyalty program as well as referral program.
Job Types: Contract, Full-time
Contract length: 6-12 months Salary: AED6,000.00 - AED8,000.00 per month Experience:
  • Google Ads: 2 years (Required)
  • Community management: 2 years (Required)

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Job Detail

  • Job Id
    JD1596377
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Dubai, United Arab Emirates
  • Education
    Not mentioned