Playing an active role in the development of online campaigns and promotions, including contributing to the development of the concept and key message, and managing all aspects of Digital activations.
For each campaign or promotion, understanding changes that are required to ensure relevance for each of our markets
Contributing towards the development of all Digital/Social-Media/In-store assets and ensuring that all creative materials are suitable for use in-store
Ensuring that all campaigns and promotions are executed to a high standard, and deployment is monitored closely across all store formats and markets
Seamless flow of the company\xe2\x80\x99s digital platforms (Website, Social Channels etc) to keep it up to date
Content creation and proofreading of all the material as a final gate check
Manage & coordination with influencers & maintain the data base and stay up to date with trends
Be actively involved in SEO efforts (keyword, image optimization etc.)
Management of third-party vendors and ensuring their deliverables.
Provide creative ideas for content marketing and update website
Acquire insight in online marketing trends and keep strategies up-to-date
Excellent understanding of digital marketing concepts and best practices
Working closely with the Leadership team to ensure that the experiences that we create across
Skills & Competencies
Bachelors degree in Marketing/PR/Advertising
Minimum 1-2 years of Proven experience as Digital Marketing Executive or similar role in an agency
Excellent understanding of digital marketing concepts and best practices
Experience with social media platforms, email campaigns and SEO/SEM
Knowledge of web analytics tools (e.g., Google Analytics etc.)