Job Description

We are looking for an experienced and Digital Marketing Specialist to join our team. As a Digital Marketing Specialist, you will be responsible for developing and implementing our client's Social Media strategy to increase online presence and improve marketing, lead generation and sales. You should be intellectually curious with strong analytical skills and an exceptional ability to interpret data and communicate insights and findings. You are also a creative thinker and self-starter who thrives in a fast- paced, high-growth, results-oriented environment. You will be working closely with the Marketing and Sales team. Minimum 2+ years in Social Media Marketing Experience Responsibility: Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, audience identification, and defining the most important social media KPIs Create and manage paid ads in Social Media platforms for clients Capture and analyze the appropriate social data/metrics, insights, and social media best practices to measure the success of every social media campaign, then use that information to refine future campaigns Generate, edit, publish and share daily content that builds meaningful connections and encourages community members to take action Moderate all user-generated content in line with the moderation policy for each community Stay up to date with the latest social media best practices and technologies Collaborate with sales, web design, web development, digital marketing, customer relations and product development teams Requirements & Skills: Proven working experience in the social media marketing or as a Digital Media Specialist Certification Required: Google & Facebook (Meta)

• Google Marketing Platform product certifications (Analytics, Data Studio, Optimize, Survey and Task manager)
• Facebook - META BLUEPRINT courses
• Good to have - Social Media Marketing Professional Certificate (not must)

Expertise in Paid Ad Creation and Management in Google, Facebook, Snapchat (and other social media platforms) Excellent knowledge of Facebook, Google My Business, SnapChat, TikTok, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices Experience with doing audience and buyer persona research Good understanding of social media KPIs Excellent consulting, writing, presentation, and communication skills Demonstrable social networking experience and social analytics tools knowledge Adequate knowledge of web design, web development, CRO and SEO Knowledge of online marketing and good understanding of major marketing channels Positive attitude, detail and customer oriented with good multitasking and organizational ability Fluency in English Team player & Good time-management skills Job Types: Full-time, Permanent Salary: AED3,500.00 - AED9,000.00 per month