Job Description

Job Brief: We are looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts. You will be an integral part of developing and executing marketing plans to reach targets from brand awareness to product promotion. A Marketing specialist should be a competent professional able to grasp consumer behavior trends and generate creative ideas. It would be best if you also were well-versed in technical marketing concepts, principles, and tactics. The goal is to deliver effective marketing programs that will help our reputation and growth. Responsibilities:

• Conduct market research to find answers about consumer requirements, habits, and trends
• Brainstorm and develop ideas for creative marketing campaigns
• Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning, etc.)
• Liaise with external vendors/ OEMs to execute promotional events and campaigns
• Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV, etc.)
• Assist in analyzing marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies
• Undertake tasks of a marketing plan as assigned.

Requirements and skills:

• Proven experience as a marketing specialist or similar role
• Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
• Demonstrable experience in marketing data analytics and tools
• Solid computer skills, including MS Office, marketing software (Adobe Packages, Canva, and CRM), and applications (Web analytics, Google Adwords, etc.)
• Knowledge of HTML, CSS, and web development tools (e.g. Dreamweaver, WordPress) desired
• Well-organized & detail-oriented
• Exceptional communication & writing skills
• Commercial awareness partnered with a creative mind

Job Type: Full-time Ability to commute/relocate:

• Dubai: Reliably commute or planning to relocate before starting work (Preferred)