Digital Marketing Manager
Dubai, United Arab Emirates
Job Description
b'
About Company: We Enum Digital ( Digits that Define Growth ) are a fast-growing and well-reputed Dubai\'s 1st Digital Experiential Marketing Agency. We Activate Businesses & Brands for Digital Change and help Global Organizations and Businesses procure cost-effective, reliable, and world-class software solutions, digital designs, and marketing services. At Enum Digital, we confidently deliver the customer desired figures in terms of engagement, leads, and sales. Working from offices in Dubai, Muscat, Middletown, & Karachi. Our team of 100+ full-time staff specializes in delivering Top-Class Digital Services. Website: https://enumdigital.com/ LinkedIn: https://www.linkedin.com/company/enumdigital/ & Responsibilities: A dynamic web and digital design, development, and marketing agency seeks an enthusiastic Digital Marketing Manager to oversee client accounts, engage in hands-on digital marketing initiatives, and contribute to crafting compelling pitch decks for potential clients Brand Building, Strategy and Positioning / Creative ideas and conceptualization:
- Framework & Strategy - Omni Channel
- Objectives & KPI\xe2\x80\x99s
- Focus Groups & Sampling
- Social Channels Re-positioning
- Contribute ideas during strategic and conceptual brainstorming sessions.
- Competitor Analysis
- Defining USPs
- Research & Campaign Designing
- Mystery Shopping
- Audience Definition
- Campaign Development
- Content Assessment
- Channel Setup, Design & Post
- Creative and Content Strategy Calendar
- Content Conceptualization
- Social Media Content and Asset Production
- Digital Creative Production
- Community Management ( Monitoring users\' engagement with and feedback on every post )
- Channels / Platforms ( Facebook, Instagram, Linkedin, Tiktok, Snapchat )
- Content Types ( Images / photographs, videos / videography, Animated gifs, Carousels, Reels, Stories, Live Videos )
- Content writing for great captions and posts tags
- Post & Digital Marketing Pitch Deck Designing in Canvas
- English / Arabic Content Mgmt
- Influencer Collaboration
- Campaign type ( brand awareness, engagement, conversion, lead generation, traffic, etc)
- Collaborating with Designers to ensure that posts are engaging.
- Keep up to date with market trends
- Analyze social data/metrics, and insights regularly and utilize it for best practices.
- Organically increase traffic on website and on social media handles through SMM tactics and strategies.
- Channels ( FB, IG, Tiktok, Linkedin, etc )
- Targeted Advertising
- Audience Building
- Ads / Artworks - Compelling Ad Creatives
- Conversion-Optimized Landing Pages
- Multiple Campaigns
- Campaign type ( brand awareness, engagement, conversion, lead generation, traffic, etc)
- Localized Campaigns
- Remarketing Campaigns
- Influencer Paid Collaborations
- Customer Testimonials/Reviews
- Promotional Offers and Discounts
- Engagement and Community Building
- Copywriting - Content Creation
- Call-to-Action (CTA) Optimization
- A/B Testing & Optimization
- Campaign Mgmt ( Bidding, etc )
- Tracking, Analytics & Integrations
- Continuous Optimization
- Google Shopping
- Google Search
- Google Display
- Google Display Retargeting
- YouTube Ads
- Competitor Traffic Analysis ( Paid, Social, Organic, Specific Pages )
- Audience Building
- A/B Testing & Optimization
- Landing Pages
- Ads / Extensions
- Campaign Structure
- Creatives
- Audience Building
- Campaign Mgmt ( Bidding, A/B Testing, etc )
- Tracking, Analytics & Integrations
- Optimization
- Continuous Optimization
- On-Page SEO
- Technical SEO
- Off-Page SEO / Content Marketing
- Local SEO
- Bachelor\'s degree in Marketing, Business, or equivalent experience.
- Proven experience in brand management within an IT, Marketing, or Advertising agency.
- Proficiency in Canva for creating visually appealing proposals, presentations, and designs.
- Exceptional written and verbal communication skills in English.
- Excellent knowledge of MS Office
- Strong content writing skills with the ability to craft compelling and concise messaging.
- Proven track record of successful brand development and management.
- Ability to work independently and collaboratively in a fast-paced environment.
- Knowledge of AI tools or prompts will be preferred.
- Thorough understanding of marketing and negotiating techniques
- Fast learner and passion for sales
- Self-motivated with a results-driven approach
- Aptitude in delivering attractive presentations
- Develop and implement brand strategies to enhance brand visibility and awareness.
- Create and execute marketing campaigns to promote client brands across various platforms.
- Utilize Canva to create compelling proposals, presentations, and designs that resonate with clients.
- Maintain effective communication and coordination with clients, ensuring their needs and expectations are met.
- Write concise and engaging content for various marketing materials, including website copy, social media posts, and email campaigns.
- Collaborate with cross-functional teams to ensure cohesive brand messaging and consistency across all channels.
- Monitor and analyze brand performance metrics, providing insights and recommendations for improvement.
- Stay updated on industry trends and emerging technologies to enhance brand strategies.
- Are you currently in UAE, Yes/No?
- How soon you can join?
- What\'s your visa status and when is it going to expire?
- What is your proven current and expected salary in AED?
- Have you ever used the Canva tool before? If yes, then how much is your experience? Please share your Canva work to the interview
- SEO: 2 years (Preferred)
- Google AdWords: 2 years (Preferred)
- Social Media Organic: 1 year (Preferred)
- Social Media Paid: 1 year (Preferred)
- Client Account Management: 1 year (Preferred)
Beware of fraud agents! do not pay money to get a job
MNCJobsGulf.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.
Related Jobs
Job Detail
-
Job IdJD1641535
-
IndustryNot mentioned
-
Total Positions1
-
Job Type:Full Time
-
Salary:Not mentioned
-
Employment StatusPermanent
-
Job LocationDubai, United Arab Emirates
-
EducationNot mentioned