Role Overview: We are seeking an experienced and strategic-minded Digital Marketing Manager to lead our digital initiatives in alignment with our offline marketing strategies. As a Digital Marketing Manager, you will collaborate closely with our UK-based offline marketing team to devise comprehensive digital strategies that complement and enhance our product-specific marketing objectives. Key Responsibilities:
Develop and execute digital marketing plans aligned with overall marketing strategies for various products/services.
Collaborate with the UK marketing team to ensure synergy between offline and online campaigns.
Drive the creation of engaging content for multiple digital platforms (social media, website, email, etc.).
Manage and optimize digital advertising campaigns (PPC, display ads, social media ads) to maximize ROI.
Analyze data and metrics to track campaign performance, generate insights, and implement improvements.
Stay updated with digital marketing trends and tools, proposing innovative ideas to enhance our digital presence.
Requirements:
Bachelor\'s degree in Marketing, Business, or related field.
5+ years of experience in digital marketing roles, preferably within [specific industry/niche].
Proven track record of successful digital campaign management and strategy development.
Strong understanding of SEO, SEM, social media management, email marketing, and analytics tools.
Excellent communication skills and ability to collaborate across diverse teams and regions.
Analytical mindset with the ability to interpret complex data and make data-driven decisions.
Job Type: Full-time Ability to commute/relocate:
Dubai: Reliably commute or planning to relocate before starting work (Required)
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