Job Description

Digital Marketing Manager - Al-Futtaim Group - Dubai, UAE
Position Overview
The Digital Marketing Manager leads the strategic planning and execution of digital marketing initiatives across Al-Futtaim's retail brands in Dubai. This role focuses on driving measurable growth through data-driven marketing strategies, performance optimization, and full-funnel digital execution. The position works closely with senior leadership to align digital marketing efforts with business objectives while managing teams, agencies, budgets, and advanced analytics to maximize return on investment and customer acquisition.
Job Details
Country: UAE
City: Dubai
Industry: Retail
Function: Marketing Management
Salary: 18000-25000 AED per month (market estimated)
Gender: Any
Candidate Nationality: Any
Job Type: Full-time
Key Responsibilities
Develop and execute a comprehensive digital marketing strategy aligned with Al-Futtaim retail business objectives and growth targets.
Drive retail and e-commerce performance across multiple brands through integrated digital channels.
Act as the primary point of contact between the digital marketing function and senior leadership, ensuring alignment on strategy, priorities, and outcomes.
Prepare and deliver executive-level presentations covering marketing performance, budget utilization, and strategic recommendations.
Translate complex data and analytics into clear, actionable business insights for decision-makers.
Lead, coach, and manage a high-performing digital marketing team, providing structured feedback, mentorship, and performance development.
Oversee digital business analytics, including performance dashboards and reporting using tools such as Power BI and Looker.
Track and optimize KPIs including ROAS, CAC, CIR, conversion rates, and customer lifetime value.
Design and execute predictive and targeted marketing campaigns using customer data platforms and product catalogs to improve acquisition and retention.
Manage performance marketing activities across paid search, paid social, affiliates, display advertising, and SEO initiatives.
Plan and execute full-funnel marketing campaigns with continuous optimization through A/B and multivariate testing.
Manage relationships with digital agencies and technology vendors, including contracts, SLAs, budgets, and performance reviews.
Ensure efficient allocation and control of large digital marketing budgets with a strong focus on ROI and commercial impact.
Stay up to date with digital marketing trends, retail innovation, and emerging technologies to maintain competitive advantage.
Ideal Profile
Minimum 5 years of experience in a digital marketing leadership role within a multi-brand retail or e-commerce environment.
Proven success in developing and executing high-ROI digital marketing strategies across SEO, SEM, paid media, and CRM-driven campaigns.
Strong experience presenting to senior executives and influencing strategic decisions through data-backed insights.
Hands-on knowledge of customer data platforms, marketing automation, and advanced analytics.
Skills Set
Strong expertise in digital and performance marketing channels.
Excellent leadership, communication, and executive presentation skills.
Advanced analytical mindset with experience in data visualization and reporting tools.
Strong budget management, forecasting, and commercial acumen in a retail context.
Ability to lead cross-functional teams and external partners in a fast-paced environment.
Why Join Us
Join Al-Futtaim Group, one of the Middle East's most established and diversified retail organizations.
Lead large-scale, high-impact digital marketing initiatives across well-known retail brands.
Work closely with senior leadership in a data-driven, performance-focused environment.
Access long-term career growth opportunities within Al-Futtaim's retail and digital ecosystem.
About the Company
Al-Futtaim Group is a leading privately held organization headquartered in Dubai, operating across automotive, retail, real estate, financial services, and healthcare. With more than 35,000 employees across over 20 countries, the group is known for operational excellence, strong governance, and a relentless focus on customer experience and sustainable growth.
Job Title Digital Marketing Manager - Al-Futtaim Group - Dubai, UAE
Digital Marketing Manager - Al-Futtaim Group - Dubai, UAE
Position Overview
The Digital Marketing Manager leads the strategic planning and execution of digital marketing initiatives across Al-Futtaim's retail brands in Dubai. This role focuses on driving measurable growth through data-driven marketing strategies, performance optimization, and full-funnel digital execution. The position works closely with senior leadership to align digital marketing efforts with business objectives while managing teams, agencies, budgets, and advanced analytics to maximize return on investment and customer acquisition.
Job Details
Country: UAE
City: Dubai
Industry: Retail
Function: Marketing Management
Salary: 18000-25000 AED per month (market estimated)
Gender: Any
Candidate Nationality: Any
Job Type: Full-time
Key Responsibilities
Develop and execute a comprehensive digital marketing strategy aligned with Al-Futtaim retail business objectives and growth targets.
Drive retail and e-commerce performance across multiple brands through integrated digital channels.
Act as the primary point of contact between the digital marketing function and senior leadership, ensuring alignment on strategy, priorities, and outcomes.
Prepare and deliver executive-level presentations covering marketing performance, budget utilization, and strategic recommendations.
Translate complex data and analytics into clear, actionable business insights for decision-makers.
Lead, coach, and manage a high-performing digital marketing team, providing structured feedback, mentorship, and performance development.
Oversee digital business analytics, including performance dashboards and reporting using tools such as Power BI and Looker.
Track and optimize KPIs including ROAS, CAC, CIR, conversion rates, and customer lifetime value.
Design and execute predictive and targeted marketing campaigns using customer data platforms and product catalogs to improve acquisition and retention.
Manage performance marketing activities across paid search, paid social, affiliates, display advertising, and SEO initiatives.
Plan and execute full-funnel marketing campaigns with continuous optimization through A/B and multivariate testing.
Manage relationships with digital agencies and technology vendors, including contracts, SLAs, budgets, and performance reviews.
Ensure efficient allocation and control of large digital marketing budgets with a strong focus on ROI and commercial impact.
Stay up to date with digital marketing trends, retail innovation, and emerging technologies to maintain competitive advantage.
Ideal Profile
Minimum 5 years of experience in a digital marketing leadership role within a multi-brand retail or e-commerce environment.
Proven success in developing and executing high-ROI digital marketing strategies across SEO, SEM, paid media, and CRM-driven campaigns.
Strong experience presenting to senior executives and influencing strategic decisions through data-backed insights.
Hands-on knowledge of customer data platforms, marketing automation, and advanced analytics.
Skills Set
Strong expertise in digital and performance marketing channels.
Excellent leadership, communication, and executive presentation skills.
Advanced analytical mindset with experience in data visualization and reporting tools.
Strong budget management, forecasting, and commercial acumen in a retail context.
Ability to lead cross-functional teams and external partners in a fast-paced environment.
Why Join Us
Join Al-Futtaim Group, one of the Middle East's most established and diversified retail organizations.
Lead large-scale, high-impact digital marketing initiatives across well-known retail brands.
Work closely with senior leadership in a data-driven, performance-focused environment.
Access long-term career growth opportunities within Al-Futtaim's retail and digital ecosystem.
About the Company
Al-Futtaim Group is a leading privately held organization headquartered in Dubai, operating across automotive, retail, real estate, financial services, and healthcare. With more than 35,000 employees across over 20 countries, the group is known for operational excellence, strong governance, and a relentless focus on customer experience and sustainable growth.
Post Details
Job Start Date
Salary from 18000.00
Salary to 25000.00
Number of Vacancies 1
Location -
Location City Dubai
Desired Candidate's Profile
Gender No Preference
Nationality
Candidate Current Location

Skills Required