Job Description

We are looking for a skilled Digital Marketing Expert to plan, execute, and optimize online marketing strategies that drive brand visibility, lead generation, and revenue growth. The role requires hands-on experience across SEO, paid media, content, social platforms, analytics, and conversion optimization. You will work closely with business, sales, and creative teams to ensure measurable digital performance.

Key Responsibilities

Develop and manage digital marketing strategies aligned with business goals Plan and execute SEO, SEM, Google Ads, and social media advertising campaigns Manage website content, landing pages, and conversion funnels Oversee social media platforms including content planning, posting, and engagement Analyze campaign performance using Google Analytics, Search Console, and ad dashboards Manage email marketing campaigns, automation, and lead nurturing Coordinate with designers, developers, and content writers for campaign execution
Required Skills and Qualifications

Master's degree in Marketing, Business, Communications, or a related field Proven experience as a Digital Marketing Specialist or similar role Strong knowledge of SEO, PPC, Google Ads, Meta Ads, and social platforms Experience with Google Analytics, Tag Manager, and CRM tools Understanding of content marketing, email marketing, and automation Strong analytical, reporting, and problem-solving skills Ability to manage multiple campaigns and deadlines Excellent communication and collaboration skills
Preferred Skills

Experience in UAE Knowledge of WordPress. Familiarity with marketing automation tools and CRM systems
Key Performance Indicators (KPIs)

Website traffic growth and conversion rates Lead generation and cost per lead ROI from paid advertising campaigns Search engine rankings and organic growth Engagement and performance across social channels
What We Offer

Competitive salary based on experience Performance-based incentives Growth opportunities and skill development Collaborative and fast-paced work environment
Job Type: Full-time

Pay: AED4,000.00 - AED5,500.00 per month