Job Description

Position:

Digital Marketing Executive

Location:

Dubai, UAE

We are seeking a creative, hands-on, and execution-focused Digital Marketing Executive to take full control of our social media and digital marketing presence in-house. The role involves daily content creation, page management, and paid campaign execution across multiple platforms -- with the goal of amplifying our brand, generating qualified leads, and supporting sales objectives.

Key Responsibilities:

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Responsibilities

Take over daily management of company social media pages (Instagram, LinkedIn, Facebook, Meta). Handle posting, scheduling, and engagement activities.

Content Creation

Create in-house content: posts, reels, stories, graphics, short videos. Write engaging copy aligned with Company's branding.

Digital Advertising

Develop and execute digital ad campaigns across platforms: Google Ads, Meta Ads, LinkedIn, TikTok, YouTube. Focus on generating quality leads through optimized targeting.

Performance Tracking & Optimization

Track key performance metrics (CPC, CPL, CTR, ROI). Analyze campaign results and optimize for better efficiency.

Lead Coordination

Collaborate with the sales team to ensure leads from campaigns are qualified and followed up effectively.

Brand Voice & Storytelling

Work with management to build and maintain a consistent brand voice. Create storytelling-driven campaigns to strengthen online presence.

Cross-Company Marketing Support

Provide marketing assistance to other ventures within the group as needed.

Market Research & Trend Analysis

Stay updated on digital trends, competitor strategies, and best practices. Suggest innovative ideas to keep Company,s digital presence cutting-edge.

Requirements

Experience: 5-6 years of proven experience in digital marketing and social media management (real estate industry preferred). Platform Expertise: In-depth knowledge of managing and growing brand presence across Instagram, Facebook, LinkedIn, TikTok, and YouTube. Content Creation: Ability to produce original, high-quality content in-house, including: Short-form videos (Reels, TikTok, Shorts), Engaging stories and carousels, Graphics and visuals (Canva/Photoshop/Illustrator basics), Social media copywriting and captions aligned with brand voice. Campaign Management: Hands-on experience running paid social media campaigns (Meta Ads Manager, LinkedIn Ads, TikTok Ads), with proven success in lead generation and audience growth. Analytics & Insights: Strong ability to track and interpret social media analytics (Meta Insights, LinkedIn Analytics, Google Analytics), optimize engagement, and improve ROI. Creative Strategy: Strong creative eye for visual storytelling and ability to maintain a consistent brand aesthetic across all platforms. Trend Awareness: Up-to-date with the latest social media trends, algorithms, and competitor strategies, with the ability to adapt content strategies accordingly.
Job Types: Full-time, Permanent

Pay: AED6,000.00 - AED8,000.00 per month