Developing, curating, and scheduling content across social media platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok.
Engaging with the audience through comments, messages, and social media campaigns.
Analyzing social media metrics to improve engagement and reach.
2.
Content Creation and Strategy
Creating content (blogs, videos, infographics, etc.) to engage and inform the target audience.
Developing content calendars and ensuring content aligns with overall marketing strategy.
SEO optimization of written content to drive organic traffic.
3.
Search Engine Optimization (SEO)
Optimizing website content for search engines to improve organic rankings and visibility.
Keyword research and implementation.
Analyzing search engine performance and adjusting strategies accordingly.
4.
Paid Advertising (PPC)
Managing paid ads on platforms like Google Ads, Facebook Ads, or LinkedIn Ads.
Analyzing ad performance to optimize the return on investment (ROI).
Budget management and performance tracking for campaigns.
5.
Email Marketing
Creating and managing email campaigns to nurture leads and engage customers.
Segmenting email lists and personalizing content based on the target audience.
Analyzing open rates, click-through rates, and conversions to improve future campaigns.
6.
Analytics and Reporting
Using tools like Google Analytics, Facebook Insights, and others to track website traffic, engagement, and conversion rates.
Creating reports to measure the success of campaigns and identifying areas for improvement.
7.
Website Management
Overseeing website content updates, optimization, and user experience (UX).
Ensuring the website is mobile-friendly, fast, and optimized for conversions.
Managing e-commerce sites, if applicable.
8.
Influencer Marketing
Collaborating with influencers to promote products or services.
Monitoring influencer partnerships and tracking performance.
9.
Brand Strategy and Positioning
Developing strategies for brand awareness and positioning in the digital space.
Ensuring a consistent brand voice across all digital platforms.
10.
Customer Relationship Management (CRM)
Managing customer databases and ensuring proper segmentation for targeted marketing.
Using CRM software to track interactions and improve customer retention.
Job Types: Full-time, Permanent
Pay: AED4,000.00 - AED5,000.00 per month
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