Digital Marketing Executive

Dubai, United Arab Emirates

Apply Now

Job Description

We are looking for an experienced Digital Marketing Specialist to join our marketing team and support the development and execution of our digital marketing strategy. The ideal candidate will be a seasoned expert in various digital marketing techniques, including SEO, SEM, email marketing, social media marketing, and content marketing, with a proven track record of driving engagement and conversion through digital channels. The successful candidate will be responsible for optimizing our website for search engines, developing content marketing strategies, and generating potential leads through online advertising and social media management. Responsibilities:

Develop, execute, and monitor digital marketing campaigns across various channels, such as SEO, SEM, email marketing, social media marketing, and content marketing.

\xef\x82\xb7 Create, manage, and optimize advertising campaigns to drive traffic, and generate leads and sales.

Collaborate with cross-functional teams to drive product launches and promotions.

Analyze and report on digital marketing performance, providing insights and recommendations for improvement.

Conduct market research and gather insights to inform digital marketing strategies.

Optimize the company\'s website for search engines, ensuring an excellent user experience.

Develop a content marketing strategy, producing high-quality content to drive engagement and conversion.

Run ads on Google, conducting keyword research, implementing bidding strategies, and

optimizing campaigns for conversions and ad rankings.

Run ads on social media accounts to generate potential leads at a suitable cost per lead (CPL).

Support in managing the social media accounts, including Facebook, Instagram, and LinkedIn, by creating engaging posts and driving follower growth and engagement.

\xef\x82\xb7 Conduct research on competitors\' digital campaigns on a monthly basis. \xef\x82\xb7 Conduct A/B testing to improve campaign performance, including targeting, ad copy,creatives, and landing pages. Job Type: Full-time Ability to commute/relocate: