Job Description

As a Corporate Marketing Executive at CRYO, you will be responsible for developing brand strategy and the digital infrastructure to meet the business objectives of company (B2C + B2B). You will be reporting directly to the management, and working closely with our franchise development manager, brokers, and new franchisees across the region. As a member of the marketing team at CRYO, you will have access to best-in-class tools such as Hubspot, G Suite, Drift, Zapier, etc, and have an end-to-end view of the ins and outs of the business. If you are a natural learner and love a challenge, there's potential for growth and success at the company. Corporate Marketing Executive Responsibilities:

• Helping identify marketing trends and key opportunities for innovation.
• Support the franchise team with management, planning, and execution of new franchisees' pipeline and launch plans
• Contribute to creating and delivering growth opportunities through strategy, new service development, commercial innovation, and business continuity projects.
• Make necessary edits to websites and create new landing pages through HubSpot COS, and optimize landing pages according to the best practices for conversion.
• Manage any out-of-scope marketing tasks through freelancers on upwork or preferred platforms.
• Providing administrative support to the management

• Run digital campaigns on Facebook ads, Google ads, challenge campaign results and optimize on cost per lead and generate new potential partners who are interested in franchising the CRYO brand.

• Configure and increase our utilization of Hubspot and success we achieve from CRM.

• Create and maintain marketing plans consisting of monthly, and quarterly campaigns, promotions, social media content, and strive to maintain consistency across digital and non-digital channels.

Requirements:

• Degree in marketing, sales, or similar.
• Prior experience as a marketing executive.
• Proficiency working with Hubspot (email marketing, workflows, lead nurturing).
• A thorough understanding of contemporary trends in consumerism.
• Excellent research and writing skills, particularly as these apply to marketing.
• Experience working with Hubspot (email marketing, workflows, lead nurturing);
• Fantastic organizational skills and detail-oriented.

• Ability to work under pressure and meet deadlines.
• Ability to work independently and as part of a team.
• Brilliant written and verbal communication skills.
• Proficient in Microsoft Office, scheduling software and other office equipment.

Job Types: Full-time, Permanent Salary: AED5,000.00 - AED6,000.00 per month Experience:

• Marketing: 1 year (Required)