Job Description

Content Writer and Communications Executive :

• Builds relations with various media companies, including radio stations, television stations, newspapers and magazines to increase your advertising presence in those media outlet
• Enrich our websites with new blog posts, guides and marketing copy
• To create research on industry-related topics (combining online sources, interviews, and studies) in the Payments and BFSI industry.
• Write clear marketing copy to promote our products/services
• Writing advertising copy that appeals to specific audiences and sells products or services effectively
• Prepare strategic presentation for promotion of products and Services
• Preparing press releases announcing new products, services, or company initiatives
• Evaluating effectiveness of campaigns using sales data and engagement rates of platforms
• Identifying and cultivating relationships with print, broadcast, or online media outlets that may be interested in featuring stories about the company
• To be able to produce creative and high-level strategic presentations for board presentation and leadership
• Able to support on Digital Marketing requirements for developing and implementing strategies that promote brand\'s products.
• Ability to manage a marketing budget and optimizing ROI
• Being Able to carry interviews with the Senior Management for creation of marketing content.

Responsibilities

• Research industry-related topics (combining online sources, interviews, and studies)
• Write clear marketing copy to promote our products/services
• Deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.
• Proofread and edit blog posts before publication
• Submit work to Marketing Lead for input and approval
• Coordinate with marketing and design teams to illustrate articles
• Promote content on social media
• Identify customers\xe2\x80\x99 needs and gaps in our content and recommend new topics
• Proven work experience as a Content Writer in the field of Payments and BFSI
• Portfolio of published articles
• Experience doing research using multiple sources
• Excellent writing and editing skills in English
• Hands-on experience with Content Management Systems (e.g. WordPress)
• Ability to meet deadlines
• BSc in Marketing, English, Journalism or related field
• Presentable and outgoing personality to be able to engage with industry PR Executives and Media Houses
• Understanding of Digital Marketing

Job Type: Full-time Salary: AED3,500.00 - AED8,000.00 per month Ability to commute/relocate:

• Dubai: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Have you worked on banking / Finance Domain articles?

Experience:

• Content Writing: 3 years (Required)