Job Description

We are seeking a creative and analytical

Content Creator (Google Ads)

to develop engaging ad copy, visual concepts, and performance-driven content for our Google Ads campaigns. The ideal candidate will have a strong understanding of digital marketing, keyword targeting, and audience engagement to maximize ROI and brand visibility.

Key Responsibilities:

Create compelling and conversion-focused ad copies for Google Search, Display, and YouTube campaigns. Collaborate with the digital marketing and design teams to develop visual and text content aligned with campaign goals. Conduct keyword research to optimize ad targeting and improve campaign relevance. Monitor, analyze, and report on ad performance metrics to enhance effectiveness and click-through rates (CTR). Stay updated on Google Ads best practices, algorithm changes, and emerging trends in paid media. Work with the creative team to develop landing page content aligned with ad messaging. A/B test ad creatives, headlines, and descriptions to improve overall campaign performance. Ensure content adheres to brand voice, tone, and compliance standards.

Requirements:

Bachelor's degree in Marketing, Communications, Advertising, or a related field. 2-4 years of experience in content creation or digital marketing, preferably focusing on Google Ads. Proven experience writing ad copy for Google Search and Display campaigns. Strong understanding of SEO, PPC strategy, and keyword optimization. Excellent writing, editing, and storytelling skills. Proficiency in using Google Ads, Google Analytics, and other digital marketing tools. Creative mindset with strong attention to detail and performance orientation.

Key Skills:

Google Ads content creation Copywriting and storytelling Keyword research and optimization Campaign performance analysis
Job Types: Full-time, Permanent

Pay: AED5,000.00 - AED6,000.00 per month