Job Description

Content Creator and Social Media Executive - Suncoast - GMG - Dubai, UAE
Position Overview
GMG is looking for a talented and creative Content Creator and Social Media Executive to join its Suncoast brand, the UAE's leading destination for premium outdoor and indoor furniture. Based in Dubai, this role will focus on crafting high-quality visual and written content, managing social media platforms, and driving audience engagement. The ideal candidate will have strong storytelling abilities, technical expertise in content production, and a passion for lifestyle and furniture branding.
Job Details
Country: UAE
City: Dubai
Industry: Marketing and Advertising
Function: Digital Content Development
Salary: 9000-13000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Job Type: Full-time
Key Responsibilities

• Plan, capture, and edit engaging visual content including photos, videos, and reels for social media, campaigns, and product launches.
• Produce short-form video content optimized for platforms like Instagram Reels, TikTok, and YouTube Shorts.
• Manage day-to-day posting, scheduling, and community engagement across Instagram, Facebook, TikTok, and LinkedIn.
• Collaborate with showroom and marketing teams to style, shoot, and feature products that highlight design, craftsmanship, and seasonal trends.
• Write creative captions, campaign copy, and product highlights consistent with the brand's tone and identity.
• Support digital marketing campaigns with high-quality content tailored for paid ads, newsletters, and website features.
• Maintain a content calendar to ensure timely rollout of posts, promotions, and collaborations.
• Track and analyze social media performance, providing insights on reach, engagement, and conversion trends.
• Stay updated on social media algorithms, emerging content formats, and design trends to keep brand communications innovative.
• Coordinate with external photographers, agencies, and influencers when needed to enhance brand visibility.

Ideal Profile

• Bachelor's Degree in Marketing, Media, Communications, or a related field (preferred).
• Minimum 4 years of experience in content creation, digital marketing, or social media management.
• Experience in furniture, lifestyle, or retail industries is a strong advantage.
• Skilled in photography and videography using DSLR or mobile equipment.
• Proficient in editing tools such as Adobe Premiere Pro, Final Cut Pro, CapCut, Canva, and Photoshop.
• In-depth understanding of social media platforms, trends, and engagement strategies.
• Strong creative eye for composition, lighting, and brand aesthetics.
• Ability to multitask and meet deadlines in a fast-paced environment.

Skills Set

• Photography and videography
• Social media management and analytics
• Adobe Creative Suite, Canva, CapCut
• Content planning and calendar management
• Creative storytelling and copywriting
• Trend research and audience engagement

Why Join Us

• Be part of GMG's growing lifestyle and home decor brand, Suncoast, known for quality and innovation.
• Opportunity to shape the creative direction and visual storytelling of a premium retail brand.
• Collaborative and creative work environment with global exposure.
• Competitive salary and benefits, including career development opportunities within GMG.

About the Company
GMG is a global well-being company engaged in retail, distribution, and manufacturing across sports, everyday goods, health, beauty, properties, and logistics. Headquartered in Dubai and operating in 12 countries, GMG manages more than 120 international and home-grown brands including Nike, Columbia, Timberland, Vans, and Farm Fresh. Suncoast, one of GMG's flagship homegrown brands, offers expertly crafted outdoor furniture and accessories designed for the Middle Eastern climate, representing premium global names such as Higold, Edemlan, and Nardi.
Job Title Content Creator and Social Media Executive - Suncoast - GMG - Dubai, UAE
Content Creator and Social Media Executive - Suncoast - GMG - Dubai, UAE
Position Overview
GMG is looking for a talented and creative Content Creator and Social Media Executive to join its Suncoast brand, the UAE's leading destination for premium outdoor and indoor furniture. Based in Dubai, this role will focus on crafting high-quality visual and written content, managing social media platforms, and driving audience engagement. The ideal candidate will have strong storytelling abilities, technical expertise in content production, and a passion for lifestyle and furniture branding.
Job Details
Country: UAE
City: Dubai
Industry: Marketing and Advertising
Function: Digital Content Development
Salary: 9000-13000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Job Type: Full-time
Key Responsibilities

• Plan, capture, and edit engaging visual content including photos, videos, and reels for social media, campaigns, and product launches.
• Produce short-form video content optimized for platforms like Instagram Reels, TikTok, and YouTube Shorts.
• Manage day-to-day posting, scheduling, and community engagement across Instagram, Facebook, TikTok, and LinkedIn.
• Collaborate with showroom and marketing teams to style, shoot, and feature products that highlight design, craftsmanship, and seasonal trends.
• Write creative captions, campaign copy, and product highlights consistent with the brand's tone and identity.
• Support digital marketing campaigns with high-quality content tailored for paid ads, newsletters, and website features.
• Maintain a content calendar to ensure timely rollout of posts, promotions, and collaborations.
• Track and analyze social media performance, providing insights on reach, engagement, and conversion trends.
• Stay updated on social media algorithms, emerging content formats, and design trends to keep brand communications innovative.
• Coordinate with external photographers, agencies, and influencers when needed to enhance brand visibility.

Ideal Profile

• Bachelor's Degree in Marketing, Media, Communications, or a related field (preferred).
• Minimum 4 years of experience in content creation, digital marketing, or social media management.
• Experience in furniture, lifestyle, or retail industries is a strong advantage.
• Skilled in photography and videography using DSLR or mobile equipment.
• Proficient in editing tools such as Adobe Premiere Pro, Final Cut Pro, CapCut, Canva, and Photoshop.
• In-depth understanding of social media platforms, trends, and engagement strategies.
• Strong creative eye for composition, lighting, and brand aesthetics.
• Ability to multitask and meet deadlines in a fast-paced environment.

Skills Set

• Photography and videography
• Social media management and analytics
• Adobe Creative Suite, Canva, CapCut
• Content planning and calendar management
• Creative storytelling and copywriting
• Trend research and audience engagement

Why Join Us

• Be part of GMG's growing lifestyle and home decor brand, Suncoast, known for quality and innovation.
• Opportunity to shape the creative direction and visual storytelling of a premium retail brand.
• Collaborative and creative work environment with global exposure.
• Competitive salary and benefits, including career development opportunities within GMG.

About the Company
GMG is a global well-being company engaged in retail, distribution, and manufacturing across sports, everyday goods, health, beauty, properties, and logistics. Headquartered in Dubai and operating in 12 countries, GMG manages more than 120 international and home-grown brands including Nike, Columbia, Timberland, Vans, and Farm Fresh. Suncoast, one of GMG's flagship homegrown brands, offers expertly crafted outdoor furniture and accessories designed for the Middle Eastern climate, representing premium global names such as Higold, Edemlan, and Nardi.
Post Details
Job Start Date
Salary from 9000.00
Salary to 13000.00
Number of Vacancies 1
Location -
Location City Dubai
Desired Candidate's Profile
Gender No Preference
Nationality
Candidate Current Location

Skills Required