Brand & Content Manager

Dubai, DU, AE, United Arab Emirates

Job Description

Join us - a rising wellness & supplement brand built on clean ingredients and powerful results.

Location:

Dubai, UAE (Remote/Hybrid options available)

Gender: Female only.
About Us:

About Us:

We are a fast-growing wellness brand dedicated to helping people lead healthier lives with premium-quality supplements and functional foods. We are launching in the UAE market with a strong focus on eCommerce, influencer-driven campaigns, and community engagement.

Job Summary:

We are looking for a highly motivated and creative Brand & Content Manager to manage our Shopify store, social media channels, influencer campaigns, and digital content. You'll play a key role in growing our online presence and customer engagement while coordinating with our creative and video production partners.

Key Responsibilities:

Shopify Store Management

Homepage & Landing Page Updates
Coordinate with designers or use drag-and-drop tools (e.g., Shopify sections, PageFly) to update banners, promotional blocks, and campaign pages

Ensure site is always aligned with marketing campaigns

Promotions & Discounts
Create and schedule discount codes, flash sales, bundles, and apply them to relevant products

Collaborate with marketing team to align Shopify campaigns with email and social media launches

Content Optimization
Improve product pages by updating product descriptions (SEO-focused), adding lifestyle images, videos, UGC/testimonials

Ensure mobile optimization and clean layout Customer Experience
Monitor and improve post-purchase flows (upsells, cross-sells, email confirmations, etc.)

Ensure customer queries on the site (via chat widgets or forms) are resolved quickly

Analytics & Reporting
Track conversion rates, cart abandonment, and performance of marketing campaigns via Shopify analytics

Generate weekly/monthly reports and recommend improvements

App Coordination
Install and manage Shopify apps for loyalty, upsells, reviews, subscriptions, etc.

Coordinate with developers or support teams for any integration needs

Shopify KPIs to Track

Sales & Revenue Metrics Traffic & Engagement Customer & Order Insights Marketing KPIs (Shopify + Marketing Apps) Product Performance
Social Media Management

Plan, create, and schedule content for Instagram, TikTok, and Facebook Engage with followers, answer DMs, and grow community interaction Track engagement metrics and recommend optimizations
Influencer Marketing

Identify and reach out to potential influencers/brand ambassadors Manage influencer briefs, collaborations, and performance tracking Maintain influencer database and handle follow-ups
Content Creation & Coordination

Create basic visual content using Canva (posts, stories, reels) Write social media captions, emails, and product descriptions Coordinate with video editors and agencies to deliver on-brand content
Digital Marketing Support

Assist with email marketing campaigns Track campaign results and compile monthly performance reports Coordinate paid ads (Meta/Google) with in-house team.
Video Production

Plan and brief short-form video content for social media, ads, and testimonials (Reels, TikToks, YouTube Shorts) Coordinate with external video editors, creators, or production agencies to ensure content aligns with brand messaging Collect and organize customer testimonials or influencer video submissions Manage the content calendar and ensure timely delivery and publishing of video assets Review and give creative feedback on video drafts to ensure visual quality, brand consistency, and marketing goals are met Maintain a library of video assets, raw footage, and final edits for reuse Scriptwriting or outlining briefs for testimonial videos and educational content Coordinate basic UGC-style shoots or in-house content if needed (smartphone-level or remote team content)
Qualifications:

3-5 years' experience in digital marketing, social media, or eCommerce Hands-on experience with Shopify, Instagram, TikTok, and Canva Excellent written English and communication skills Bonus: experience with Meta Ads Manager, influencer marketing tools, or email platforms like Mailchimp/Klaviyo
What We Offer:

Flexible work hours and remote-friendly setup Opportunity to grow with a purpose-driven wellness brand A creative, collaborative, and fast-paced work environment Employee discounts and performance-based incentives
Job Types: Full-time, Part-time

Pay: From AED2,000.00 per month

Application Question(s):

what is your salary expectation ? How comfortable are you with analyzing campaign data and preparing reports? Are you comfortable working independently or remotely, managing tasks and deadlines on your own? Which of the following tools have you used?Canva, Meta Business Suite / Facebook Ads Manager,Google Analytics,Excel or Google Sheets,Shopify,TikTok Ads,SEO platforms (Ahrefs, Ubersuggest, etc.) Have you worked with influencers or coordinated influencer marketing campaigns? Are you comfortable creating short-form videos (Reels/TikToks) using your phone or tools like CapCut/Canva? Which email marketing platforms have you used?
Experience:

social media or brand/influencer marketing: 2 years (Required)
Language:

Arabic & English (Preferred)
License/Certification:

UAE driving licence (Preferred)
Application Deadline: 10/06/2025

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Job Detail

  • Job Id
    JD1902250
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    21180.0 26819.0 USD
  • Employment Status
    Permanent
  • Job Location
    Dubai, DU, AE, United Arab Emirates
  • Education
    Not mentioned