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esponsibilities C

• reate and implement innovative digital marketing campaigns to enhance the visibility of UCS products and services.

C * reate and manage social media channels to enhance brand awareness and drive sales.
C * reate and manage Google Adwords, LinkedIn, Twitter, Facebook and Instagram paid.
D * rive community building/engagement via social media campaigns in order to drive the growth of client acquisition.
M * easure and report on the performance of digital marketing campaigns and assess against ROI and KPI\xe2\x80\x99s.
C * onduct market research to identify customer trends, competitor offerings and demographic data.
L * iaise with creative teams to come up with branding ideas, graphic designs, promotional materials and advertising copies.
R * esponsible for staying informed about trends in digital marketing and bringing them to the attention of the Head of Business Development.
D * iscover effective marketing and promotional channels, including media platforms to be used to relay product messages to customers.
I * nvestigate the performance of a company\xe2\x80\x99s marketing campaigns and strategies through evaluating key performance metrics.
C * reate innovative marketing campaigns depending on robust data and present the recommendations to management.
E * stablish and maintain relationships with new and existing clients through networking and prospecting.
C * reate goals and objectives in order to approach customers through appropriate marketing channels.
H * elp in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning, advertising, optimization and content development.
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re-requisites A

• t least 3 years\xe2\x80\x99 experience in a similar position involving defining, managing and executing B2B digital marketing strategies.

E * xperience of working within the B2B solutions and products developer and/or FMCG, industry and the ability to identify and target potential clients.
P * roven track record of driving sales, client acquisition and brand awareness.
E * xperience of managing multiple digital marketing campaigns with the ability to analyse and make recommendations on performance.
E * xcellent written communications skills in English; German and French a plus.
A * n ability to work independently while coordinating with others in the communications and marketing team and the team.
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Talent Pal