About us: Media.Net

Media.net, powers the Yahoo! Bing Network Contextual Ads program and is a leading global contextual advertising company that provides a wide range of advertising and traffic monetization solutions. Our diverse client base includes web publishers with premium content as well as registrars, hosting companies and holders of high value domain portfolios. We aim to consistently deliver long-term superior performance by using leading-edge technology, high-quality research, and proprietary processes that allow us to display the most precisely targeted, highest paying sponsored links and ad topics. We serve our contextual real-time ads customized for each visitor and each page view across billions of visitors, across 10’s of millions sites/domains on a server infrastructure that runs 1000+ CPUs, terabytes of RAM, and 1000’s of terabytes of data. With more than 850 employees, Media.net has one of the largest teams worldwide building a global contextual advertising business. By market cap, Media.net is one of the Top 5 largest ad tech companies worldwide. By revenue, Media.net is the #2 largest contextual advertising businesses worldwide. Media.net is acquired by Chinese Consortium for $900 Million USD in 3rd Largest Ad Tech deal ever and this acquisition will fuel Media.net’s global expansion strategy and provide access to China’s world-class talent and capital markets. As an Associate/Sr Associate-Digital Marketing, you will have the chance to work on high-budget
performance marketing campaigns across multiple verticals and paid media sources for multiple
clients. This would be a high ownership role where you will manage both the marketing spend
as well as the revenue generation from the client.

• Plan, manage, execute and scale performance-based marketing campaigns on Native/Social ad

platforms

• Perform ongoing expansion and optimisation of keywords.
• Brainstorm new and creative growth strategies which are focused on increasing

campaign ROI.

• Experiment, scout and implement new digital marketing channels, tools, best practices

to consistently improve ROIs.

• Maintenance and monitoring of keyword bids, daily and monthly budget caps,

impression share, quality score and other important account metrics.

• Generate weekly and monthly reporting for all major metrics, goals tracking, revenue

tracking, and other paid search initiatives.

• Monitor and administer web analytics dashboards, reports and key reporting tools, and

point out key areas of improvement in accordance to internal performance goals.

• Traffic and Competitor Analysis regularly & routinely to maintain an edge.

What skills & experience do you need?

• 1+ years of experience running digital ad campaigns on native platforms like Facebook,

Outbrain, Taboola etc.

• Exposure to affiliate marketing is an added advantage
• An analytical whiz who likes to work with complex data
• Someone with a flair of understanding customer needs & behavior and able to

translate it to marketing collateral (headlines, ad copies, etc.)

• Someone who likes working in a fast-paced environment in a high growth business
• Someone looking for end-to-end exposure to the digital marketing ecosystem in the

North American market

• An Independent thinker who can translate performance goals to actionable results
• Someone who wants to have a slice of high-stakes responsibilities and make a direct impact to

the profits of the company

Benefits & Perks

At Media.Net people love their jobs, and not just because we offer the most competitive salaries in the industry. Our excellent benefits include everything from great medical and life insurance to catered meals. Our workspaces are comfortable and fun, complete with bean bag chairs, ping pong tables, and all the snacks you can eat. We have no dress code (tee-shirts are a-ok!). We have flexible work hours and flexible holidays, which means that teams pick their own work hours. Media.Net has its own concierge desk that doubles up as a travel agency. We are passionate about building the next generation of web products, and we believe that happy employees are the key to achieving this goal. If you like the idea of working in an exciting workspace on cutting-edge internet products that make a truly global impact (and wearing flip-flops to work), then we want to get to know you!