will play a key leadership role in shaping, executing, and optimizing advertising and media strategies across multiple channels. The role involves overseeing media planning, campaign execution, client relationships, and team management to drive brand visibility, engagement, and business growth.
Key Responsibilities:
Lead the development and execution of
media strategies and advertising campaigns
across TV, digital, social media, print, and other channels.
Oversee
media planning, buying, and optimization
to ensure maximum ROI.
Manage and mentor a team of media planners, buyers, and creatives, fostering collaboration and professional growth.
Collaborate closely with
clients, creative teams, and account managers
to ensure campaigns align with business objectives and brand guidelines.
Monitor and analyze
campaign performance metrics
, providing insights and recommendations for continuous improvement.
Manage
media budgets
, ensuring cost-efficiency and adherence to financial plans.
Stay up-to-date with
industry trends, emerging platforms, and innovative advertising solutions
.
Build and maintain strong relationships with
media vendors, partners, and key stakeholders
.
Qualifications:
Bachelor's degree in Marketing, Advertising, Media, or a related field; MBA preferred.
8-12 years of experience in
media, advertising, or marketing
, with at least 3-5 years in a managerial role.
Proven track record of
successful media campaigns
and
strategic media planning
.
Strong leadership, communication, and negotiation skills.
Analytical mindset with ability to interpret data and make informed decisions.
Familiarity with digital media tools, analytics platforms, and emerging advertising technologies.
Skills & Competencies:
Media planning and buying expertise
Team leadership and mentoring
Strategic thinking and creative problem-solving
Budget management and financial acumen
Client relationship management
Strong analytical and reporting skills
Job Types: Full-time, Permanent, Contract
Work Location: In person
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