The Associate Business Director role in the strategy & insights team:-Is responsible for managing and directing strategy for top clients of the agency.-Is a team leader and mentor to younger strategy talent.-Is an active practitioner and contributor to the Groupe\'s vision of Power of One.-Is focused on helping win new business.-Is focused on great creative work and winning awards.Technical & Product-Actively uses and advocates the Publicis Groupe FUEL platform. Directs the team to do so too.-Actively participates in every Groupe and Agency OPEN brief with inspiring springboards. Directs the team to do so too.-Deconstructs past award submissions to identify key components of a successful story and discusses findings consistently.-Comes up with proactive briefs for clients based on qualified opportunities. And directs the team to do so too.-Initiates and directs the client\'s Effectiveness awards entries and submissions, regionally and globally. Directs the team to do so too.-Inspires creative teams on Creative awards for clients.-Is focused on being revelatory vs. boring as a strategist. Insights need to be insightful vs facts or observations. Directs the team to do so too.-Is persistent about improving the craft of the strategic thinking behind briefs. Directs the team to do so too.Business Acumen & Operational Efficiency-Is the \'Google\' and \'ChatGPT\' in the agency on the client\'s category and business.-Builds knowledge of key technology and emerging vendors to integrate innovative solutions for clients.-Makes persuasive and effective presentations.-Unearths and directs client workshops and actively participates.-Directs monitoring of social, cultural and technological trends along with their impact on attitudes and behavior\'s.-Directs team participation in client-conducted researches.-Directs consistent monitoring of every campaign\'s performance for clients - brand, business and media, and builds optimization plans for the next campaigns.-Is knowledgeable of and brings in Publicis Groupe offerings and solutions (besides their core agency-of-focus) into existing client businesses.Innovative & Analytical Mindset-Market Research: Produces groundbreaking new findings based on data.-Ideation: Creates new approaches for delivering knowledge and inspiration that expands the creative team\'s ability and output.-Competitive Analysis: Is the go-to person for knowledge on all things to do with the competition (products, business, future plans, communication)-Presentation Development: Presents to the highest level of an organization and effectively persuades to sell the thinking and the creative work.People & Leadership-Takes initiative to challenge an established point of view with respect and openness.-Able to use storytelling to connect with internal and external stakeholders in a compelling manner to influence and inspire.-Able to handle complex issues and make decisions even when missing information.-Capable of proactively developing meaningful relationships with key decision makers.-Accepts responsibility for client problems, manages conflict and actively works to solve issues internally and externally.-Able to build succession plans and grow and mentor future talent.-Able to provide constructive feedback to others in a timely manner.-Demonstrates a collaborative and positive spirit and showcases inclusivity towards all people.Self-Able to adjust performance based on experiences and feedback and showcases agility and flexibility.-Displays openness to the ideas of others and leverages them when beneficial for the business.-Demonstrates the growth mindset and proactively adapts behavior and performance for sustained success.-Able to set high impact objectives and goes above and beyond to exceed performance.-Able to demonstrate agility and flexibility to respond and reprioritize based on different situations.-Able to constructively challenge the status quo and take risks to challenge internal and external perspectives.-Approaches situations and individuals with honesty, integrity, transparency and humbleness.Qualifications-Bachelors or Masters degree in business, marketing, innovation, data, research.-Min of 10-12 years experience-Experience working in a creative strategy role-Agency experience is a must-Arabic would be preferred

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