Assistant Manager, Shop App Marketing

Dubai, United Arab Emirates

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Job Description

Position Summary
Why Join Us?
Since its founding in Suwon, Korea in 1969, Samsung Electronics has grown into one of the worlds leading technology companies, and become recognized as one of the top 10 global brands, managing more than 200 subsidiaries around the world. Samsung Gulf Electronics, established in 1996, serves as the regional hub for Samsung Electronics in the Middle East, headquartered in Dubai, UAE. Over the years, it has played a pivotal role in delivering innovative technologies across the GCC region, including smartphones, home appliances, displays, air-conditioning and enterprise solutions. At Samsung Gulf, we believe in empowering people to lead and drive progress. If you are ready to grow with a global leader, we want you on our team.
Role and Responsibilities
A Snapshot of Your Day

Implement & execute the Shop App strategy to drive always on D2C sales
Works closely with the agency partners for different marketing campaigns that are in line with the business objectives
Aligns with divisions and other agencies to maximize the impact of Shop App on targeted audiences
Utilize the multi-touch points (.com, social, email, push notification, apps, and media) to deliver a personalized and meaningful experience on Shop App
Better understanding our consumers needs and behaviours through advanced analytics and focusing on continuous improvement
Create high value propositions we can deliver to consumers at the right time in their path to purchase thru Shop App

Skills and Qualifications
How You Will Make An Impact

Implement & execute the Shop App strategy to drive always on D2C sales
Works closely with the agency partners for different marketing campaigns that are in line with the business objectives
Aligns with divisions and other agencies to maximize the impact of Shop App on targeted audiences
Utilize the multi-touch points (.com, social, email, push notification, apps, and media) to deliver a personalized and meaningful experience on Shop App
Better understanding our consumers needs and behaviours through advanced analytics and focusing on continuous improvement
Create high value propositions we can deliver to consumers at the right time in their path to purchase thru Shop App

What Youll Need

Bachelors Degree preferably in Marketing, Business or Communications from an accredited college or university
Masters Degree preferred, but not required
Should have a minimum of 3 years experience in App based Marketing
Experience in CRM & Analytics is an added advantage
Familiar with the GCC local cultures
Knowing Arabic is an added advantage
Worked as a strategist/ Manager for App campaigns experience for minimum 3 years in a global MNC
Strong understanding of mobile customer journeys in an e-commerce field
Experience with Mar-tech tools such as Insider, Tealium etc. is a must
Experience with ESP tools, analytics platforms is an added advantage
Experience working with AppsFlyer is an added advantage
Ability to work in team environments; works well with individuals with diverse skill sets and backgrounds
Having experience of setting up or integrating systems and tools for CRM and digital marketing

Why Youll Love Working with Us

Competitive salary and performance based incentive plan for all levels
Flexible working hours schedule
Visa, Top-Tier medical insurance plan and life insurance
22 days of paid annual ;eave plus public holidays
An additional day off for your birthday!
Yearly air ticket allowance & monthly parking allowance (if applicable)
Access to discounts on a wide range of Samsung products
On-site Cafeteria with free coffee and fruits
1 Volunteering Day per year
Employee Referral Program- we want great talents like you!
24/7 access to Samsung Learning Platform
A creative, collaborative, and inclusive company culture

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